How to make Animated LinkedIn Videos for better engagement

With some of the most popular social media platforms evolving at the algorithm level to be more and more video-centric, videos have become a big part of social media and marketing strategies for brands. And, with drastically decreasing attention spans of the average audience and exponentially increasingly content being created everyday, videos are just the right amount of visual, bite-sized, impactful types of content that strike the right chord.

However, even among the video content, there is a lot of diversity and different kinds of format and each work in specific cases. When it comes to marketing, the main aspects of a video that are known to create the most impact on audiences/users are:

-Visual uniqueness

-Strong brand identity

-Crisp, effective communication

-Engaging storytelling

One type of content that brings all these aspects together in videos and goes one step further by instantly attracting eye-balls is animated content!

Especially on LinkedIn, animated videos can help you stand apart from the crowd and set a strong tone and tell beautiful stories for better engagement. But wait, isn’t animation really expensive and time-consuming? Well, not with Steve by your side!

So, how does it work? Well, here are the simple steps to create amazing Animated LinkedIn videos on Steve:

Step 1

Login to Steve AI and you will see your dashboard. Here, select the Animation tab and click on script to video.

Step 2

Write down a crisp script of 2-3 lines that summarize what you want to say through your video. Popular topics on LinkedIn include brand story, work culture, customer experiences, etc. Make sure that your script tells a story and conveys a single point in a clear manner. You can start off with one of our pre-written templates from our script library too!

Give a keyword related to the video to help AI understand the context better. Select music, voiceover and image source as required.

Step 3

Select the video layout template. And in less than 10 seconds, your video draft is ready!

Play the video and swap the visuals in a single click. You can choose to edit the character (both human and animal), the expressions, the placement of animation, the animated elements, etc from a huge library.

Step 4

Once the customization is done, click on Publish and sit back as Steve AI renders the final video for you in a few minutes. 

That was not just easy but it was super fun too! Have you started making your videos with Steve yet?