ai video – Steve AI Blog | AI Video Making Tips https://www.steve.ai/blog The Only AI tool for video making Mon, 08 Jul 2024 10:16:01 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 The Rise of Microlearning in Enterprises: Bite-Sized Learning for Big Results https://www.steve.ai/blog/microlearning-video-for-enterprises/ https://www.steve.ai/blog/microlearning-video-for-enterprises/#respond Tue, 07 May 2024 14:23:40 +0000 https://www.steve.ai/blog/?p=33936 Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time.

Developing a skilled and knowledgeable workforce is essential for any company’s success. However, traditional corporate training methods often face significant challenges. Lengthy classroom sessions can be tedious, fitting training into busy schedules is a constant struggle, and bombarding employees with information overload leads to poor retention.

This is where microlearning comes in as a powerful solution. Microlearning delivers bite-sized, focused learning modules that are engaging and easily digestible. This approach offers a multitude of benefits, including improved knowledge retention, increased accessibility, and boosted employee engagement.

But what makes microlearning particularly well-suited for corporate training, especially for large enterprises? 

Let’s explore the key characteristics that contribute to its growing importance:

What is Microlearning?

Microlearning is an innovative approach to corporate training that delivers focused learning of information in short, easily digestible modules. These modules typically range from a few minutes to around 15 minutes and target specific learning objectives or skills. Unlike traditional training methods, microlearning is:

  • Focused: Each module tackles a single, well-defined topic.
  • Accessible: Microlearning content can be accessed anytime, anywhere, on any device.
  • Engaging: Interactive elements and multimedia keep learners interested.

One of the most popular forms of microlearning is microlearning videos. These short, engaging videos are ideal for delivering training content, product walkthroughs, or knowledge nuggets to employees in a digestible and visually appealing manner.

Microlearning videos are a popular format for these bite-sized lessons. Microlearning videos can be animation, narration, or even live-action to present information in a short and engaging way. 

Microlearning in enterprise

  • Companies use microlearning videos to onboard new employees, deliver regular skill training, and keep employees updated on new procedures.
  • Microlearning modules can be easily integrated into existing workflows.

Imagine a quick explainer video on a new software feature, a step-by-step process visually demonstrated, or a customer testimonial highlighting a product benefit – all within a few minutes.

This is where Steve AI comes in. Steve AI is a platform that enables anyone to create professional-looking microlearning videos. You can choose from pre-designed templates, write your script, or let AI generate a script for you, and Steve AI will transform it into a video with narration, visuals, and even AI avatars.  No fancy video editing skills are required! 

Why microlearning wins over regular training methods

Traditional training can feel like a marathon – long, tiring, and forgettable. Microlearning videos offers a smarter approach, delivering knowledge in bite-sized chunks that are:

According to a study by Brandon Hall group, training durations can be cut by up to 60% without compromising learning effectiveness. This is crucial as employees have only about 4.8 minutes per day available for learning and development activities.

Here’s why microlearning deserves a spot in your training toolbox:

  1. Focused learning

 Microlearning targets specific skills or knowledge, ensuring learners grasp exactly what they need when they need it

  1. Perfect for busy schedules

 Today’s learners are on the go. Microlearning modules can be completed in minutes, fitting perfectly into busy schedules.

  1. Always available

 No need to block out calendar time. Microlearning content is readily accessible, allowing learners to access it anywhere and anytime.

  1. Boosts engagement

 Interactive formats like videos, games, and quizzes keep learners interested and motivated.

  1. Cost-effective to scale 

Developing and deploying microlearning is faster and cheaper than traditional training. This makes it ideal for large-scale training initiatives.

Challenges in creating microlearning training videos

Microlearning videos offer a powerful approach to delivering bite-sized knowledge. However, creating microlearning training videos presents unique challenges:

  • Maintaining coherence and flow 

Breaking down complex topics into short videos can create a disjointed learning experience.  The challenge lies in ensuring a logical flow of information across multiple modules, providing a clear learning path for the learner.

  • Engaging in short videos

Microlearning content, by definition, has limited time to capture attention and deliver value.  The challenge is to design engaging and interactive activities within these constraints, keeping learners motivated and actively participating in the learning process.

  • Alignment with broader goals

 Microlearning shouldn’t exist in a silo.  The challenge lies in ensuring each microlearning module aligns with and contributes to the broader learning objectives and overall training goals.

  • Measuring impact

 Demonstrating the effectiveness of microlearning initiatives can be tricky.  The challenge is to develop methods to accurately measure the impact of these short learning bursts on knowledge retention, skill application, and overall performance improvement.

Now we will delve into the various methods and best practices for evaluating the impact of microlearning, providing a comprehensive overview of how organizations can assess its effectiveness and align it with their broader learning and development objectives.

Measuring the impact of microlearning videos

Source

Microlearning’s strength lies in its ability to deliver focused knowledge in a short format. But how do you know if these bite-sized video lessons are translating into actual learning and improved performance? 

Here’s a look at key methods to measure the impact of microlearning:

1. Engagement Metrics:

  • Completion rates: This is a basic indicator of whether learners are finishing the microlearning modules. Low completion rates might suggest the video content is too difficult, uninteresting, or inaccessible.
  • Time spent: While microlearning is short, analyze if learners are spending an adequate amount of time to absorb the information. Extremely fast completion rates could indicate skimming, while very slow times might point to confusion.

2. Assessing Knowledge:

  • Assessments: Embed quizzes, games, or interactive elements within the microlearning modules to test knowledge acquisition immediately.
Quiz
  • Pre-and Post-Tests: Conduct assessments before and after the microlearning program to gauge knowledge improvement.

3. Learner and Stakeholder Feedback:

  • Surveys: Use surveys to gather learner feedback on the content, delivery format, and overall effectiveness of the microlearning program.
Steve AI Feedback
  • Focus Groups: Conduct focus groups with learners and stakeholders to gain in-depth insights into the program’s strengths and weaknesses.

4. Business Impact Metrics:

  • Performance: Track key performance indicators (KPIs) relevant to the microlearning’s objective. For example, if the focus was on customer service skills, monitor customer satisfaction scores.
  • Productivity: Analyze if there’s an improvement in task completion times or output quality after the microlearning intervention.
  • Sales: If the microlearning is aimed at improving sales techniques, monitor sales figures to see if there’s a positive impact.

By combining these methods, you can get a comprehensive picture of how effectively your microlearning videos are achieving their goals. Remember, the chosen metrics will depend on the specific learning objectives of your microlearning video.

Microlearning examples in corporate training

1. Short video tutorials:

  • Product Training: A series of short explainer videos demonstrating key features and functionalities of a new software or product.
  • Soft Skills Training: Micro-lectures on topics like communication, conflict resolution, and time management, delivered by experts in engaging formats.

2. Infographics:

  • Safety Guidelines: Visually appealing infographics outlining safety protocols for specific tasks or equipment.
  • Company Policies and Procedures: Clear and concise infographic summaries of key company policies like vacation time or expense reimbursement.

3. Interactive Simulations (Sales Training):

  • Compliance Training Quizzes: Gamified quizzes that test knowledge of compliance regulations in a fun and interactive way.
  • Sales Training Simulations: Role-playing simulations where trainees practice sales pitches and objection handling in interactive scenarios.

4. Video-Based Learning:

  • How-To Guides: Step-by-step video guides demonstrating procedures like resetting a password or using a new printer.
  • Product Demonstrations: Short product demos showcasing the benefits and applications of a new product line.

5. Software Training/How-To Guides:

  • Bite-Sized Feature Videos: Short explainer videos focusing on specific functionalities within a software program or a product.

  • Interactive Screencasts: Screen recordings with voice-over that walk users through specific software tasks.

Bonus Tips for Creating Engaging Microlearning Videos

Here’s how you can take microlearning videos from good to great. Here are some bonus tips that will keep your learners engaged and coming back for more.

  1. Use a storytelling approach  

People connect with stories.  Craft a narrative that weaves in your learning objectives in a relatable way. This will not only capture your audience’s attention but also make the information more memorable.

  1. Keep videos short

Microlearning is all about concise delivery. Aim for videos that are between 1-5 minutes long. This ensures learners can stay focused and absorb the information easily.

  1. Visuals Effectively 

Visuals are powerful tools for enhancing engagement and knowledge retention.  Incorporate images, infographics, animations, or even short video clips to illustrate your points.

  1. Optimize for mobile and on-the-go learning

 Many learners will be consuming your videos on their smartphones or tablets. Ensure your videos are formatted correctly and render well on these devices.

How to create high-impact microlearning training videos with Steve AI

To sum up, microlearning’s flexibility allows for targeted training on specific skills and its brief nature makes it ideal for corporate professionals. 

By incorporating microlearning into corporate training programs, organizations can ensure their workforce has the skills they need to succeed.

With an AI tool like ​​Steve AI, you can create microlearning videos that are informative, engaging, and leave a lasting impact on your learners.

Here’s what Steve AI can do for you:

  • Focus on content, not editing: Steve AI handles the video creation, allowing you to script your message and let the platform do the rest.
  • Save time and resources: Forget expensive, time-consuming video production. Steve AI simplifies the process.
  • Create a variety of microlearning content: Explainer videos, step-by-step guides, and interactive quizzes are some of the popular microlearning module types that can be created with Steve AI 

From “Product knowledge for sales team” to “Company culture: A day in the life” videos, you can create a diverse set of videos with Steve AI

Ready to get started?

Here’s how you can create a microlearning video with Steve AI

Step 1: Go to Steve AI dashboard, you can choose any of the following based on your needs:

Text to GenAI video: This is a great option for creating narrated explainer videos with a human-like presenter. Example:  Break down how a new software program works for your employees.

Text to animation: Ideal for simplifying complex topics or procedures. For example, animation suits the Company policy microlearning module. Example: Showcase sales growth over the past quarter for your team.

Text to video: This feature uses live-action footage to create a video. This is a versatile option for product demos, training materials, or customer FAQs.  Example:  Create a quick tutorial on how to use a new feature on your company’s website.

Talking head video: You can record yourself on camera or use a talking head avatar to deliver the content. Example: Record a company update directly from the CEO.

Blog or voice to video: Convert existing blog content or a voice recording into a video. Example: Convert a popular blog post into a video for your social media channels.

All the above features can be used to create a microlearning video.

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Step 2: In the next step, you need to enter your script or you can use AI to generate a script for you just by entering a prompt. Here I chose “Micro-lectures on topics like communication”

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The generated script by AI is shown below:

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Step 3: Here you can choose the template style for your video. You can play around and see which template you like.

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Step 4: Your video is now ready, created in a few minutes. Now you can customize your video by adding transitions, changing color, adding logo, creating different backgrounds, changing the avatars and there are many other features which you can explore and try it out. Once you have edited the video, click “Publish”.

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Step 5: Voila, your video is now ready for download. From 480p videos for your mobile to 4K ultra HD 2160p resolution, we have it all. Download your preferred format and share it with your audience.

See, just like that, you can create a video with Steve AI without breaking a sweat.

Steve AI helps create high-quality, bite-sized video content that’s tailored to your specific needs. 

Ready to jump in? Go to Steve AI and create your first microlearning video.

Get in touch with our product experts for any queries.

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How AI Generated Video is Revolutionizing Customer Experience https://www.steve.ai/blog/how-ai-generated-video-revolutionizing-customer-experience/ https://www.steve.ai/blog/how-ai-generated-video-revolutionizing-customer-experience/#respond Thu, 11 Apr 2024 11:48:56 +0000 https://www.steve.ai/blog/?p=33907 A marketing aficionado, Krishanu is a content marketer at Uniqode and an ardent follower of all things marketing. As a sports enthusiast, you can find him following his favorite club, Chelsea, on weekends. Krishanu loves to write and spread the word on the latest innovations related to tech and beyond.

A day in the life of a B2B marketing team looks something like this 👇

Sales teams are waiting for personalized product demos to win over leads. Marketing teams are looking forward to personalized videos for ad campaigns, and customer success teams are seeking explainer videos to make onboarding a breeze. 

The end goal is to personalize the customer experience. 

But they often rely on one video editor to do it all, resulting in chaos everywhere. 

This is where AI-generated video editors come into play.

AI-generated videos offer customers creative visual stories tailored to their unique needs. You can have everything from product demos and tutorials to personalized recommendations with voiceovers and animation.  

This article tells you how to make the most of AI-generated videos to enhance customer experience. 

Why should you Explore AI-generated Videos

Video marketing is the future because, guess what, most Gen-Z users approach it this way: Why read when I can watch? 

According to Databox, a video ad gets 2x clicks compared to images. Videos capture the audience’s attention longer than images. 

AI video generators have redefined video creation. A few days ago, marketers, sales professionals, and product marketers had to rely on video creation agencies for bulk video generation. But with AI video editors, anyone can generate high-quality videos at scale without any external assistance. 

Here’s why you must explore AI video generators:  

  • Personalization

At the core of AI-generated videos are algorithms that analyze massive data volumes, including audience demographics, interests, buying patterns, browsing history, and social media activities. AI systems use user data to create videos that speak directly to the target audiences, resulting in increased engagement, click-through rates, conversions, and retention.

Imagine an eCommerce platform using AI-generated videos to personalize product recommendations. Customers browsing for laptops would receive videos showcasing different models based on their browsing history. This personalized approach directly speaks to the viewer, boosting engagement and the likelihood of purchase. According to ecommerce trends, the scope of  AI is video and beyond, as it helps customers by showing videos and providing an overall automated personalized shopping experience.

  • Cost-effectiveness

Creating AI-generated videos for customers requires minimum human intervention and fewer resources than traditional video production methods. This method significantly saves time and reduces production costs. 

For instance, you are a marketing agency, and your campaign requires personalized service-based videos for different customer groups. Instead of spending your dollars and time filming and editing videos, you can quickly generate bulk videos with AI that focus on your specific services based on customer data and interests.

  • Multiple applications

AI-generated videos can be used across different industries. For example, e-commerce businesses like Amazon can use personalized AI videos to highlight products based on customer interests and purchase history. 

Similarly, educational platforms like Coursera use AI-generated videos to provide personalized lectures and tutorials, catering to individual learning styles. On the other hand, finance companies like Wealthfront use AI to create customized summaries of user’s financial accounts, offering investment recommendations. 

5 Ways to Use AI-generated Videos in Improving Customer Experience

AI-generated videos enhance your omnichannel marketing strategy, ensuring it chimes with your target group. 

Here are a few ways to use AI-generated videos in different forms to improve the customer-facing side of things.

  • Product tutorials with voiceovers 

One of the best uses of AI-generated videos is to create product tutorials with voiceovers that show the product or a specific feature in action. 

Create engaging product videos with high-quality graphics and music assets that are easily customizable and have plenty of collaboration options to educate your end users about your product and its specific use cases.  

One great onboarding example is how Asana leverages AI-generated videos for customer onboarding. The project management platform uses comprehensive tutorials to break down its features, taking the users through a step-by-step process for using Asana. The video features an AI presenter, making it more interactive and engaging.

  • Marketing videos

AI-generated marketing videos enriched with graphics and music assets skyrocket your customer engagement. You can use these videos across your email marketing campaigns, landing pages, social media, and other digital to increase user engagement, click-through rates, and conversions. 

Tools like Steve.ai help brands stand out with creative marketing videos regardless of your video-making or editing skills. The platform offers easy-to-customize 1000+ templates that can hook your viewers quickly with story-driven marketing videos. 

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  • Repurpose your content to reach multiple channels 

Why let your content go stale on the website when you can repurpose it easily? 

Convert your blogs and other long-form text content into live videos to generate bite-sized videos in minutes. Then, to gain maximum visibility, distribute them across multiple channels, be it Instagram as reels, YouTube as shorts, or TikTok. 

Additionally, consider using targeted ads on PPC platforms, ad networks, and connected TVs to further extend your reach and ensure your content gets the attention it deserves.

  • Product demos

In sales calls, you have two different options: either explain a lot about your product or show what your product is capable of with a product demo video. An AI product video maker highlights the most relevant features and use cases for individual clients based on their job titles, industry, and unique business needs. 

  • Quick animation videos to engage your audiences

Animation videos are ideal for explaining a complicated topic to your end users in seconds. An AI text to animation tool helps you create animated videos from scripts even though you don’t have professional animation skills. 

These tools come with 100+ animated characters and a robust AI engine that understands the intent of a context and generates engaging animated videos. 

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💡Pro Tip: You can easily create a learning center for your existing and potential customers on the website. Use these places to store all animated product videos to help your audiences learn everything about the products and their features. 

To make the learning center accessible to a wide range of users, generate a QR Code for this page using a QR Code generator and paste the QR Code across all your sales and marketing collaterals like campaign creatives, digital cards, event posters, and social platforms. 

Challenges of AI-generated Videos

While AI-generated videos save time and reduce cost, a few challenges come with AI videos. However, once you understand these limitations, you can improvise.

  • No human touch

The content might seem robotic for people on the receiving end of AI videos. According to a few Reddit users, it’s ‘disappointing and disheartening’ to watch videos with ‘robotic soul-less content.’ While the videos might be informative, the audience fails to connect to the video due to the lack of human elements. As a result, the likelihood of viewers churning increases.

Manual editing is crucial to overcome this limitation of AI-generated videos. Your expert editing team can add a human touch to AI-generated videos using voiceovers, transitions, etc., to improve the video quality and appeal.

  • Technical issues

When creating AI videos, optimize them for different platforms before publishing, as technical issues in the videos might significantly impact viewer experience and engagement. For example, if your AI-generated video has synchronization issues where the audio doesn’t match the video, it might frustrate viewers, leading them to abandon the video halfway. Implement proper support solutions for your AI videos to prevent technical issues.

  • Low quality

Posting only AI-generated videos over time may lead to repetitive and low-quality video content that lacks creativity. For example, if your potential customer receives an AI product video with poor audio and pixelated visuals, they will most likely disengage, reducing the chances of conversion. So, supporting your AI-generated videos with high-quality footage is critical to ensure perfect visuals and audio.

The next steps

AI generated videos in customer service are transforming and will continue to transform how businesses interact with their customers. So, if you can overcome the challenges of AI generated videos, the future looks bright for you.

Start elevating your customer service using the show, don’t tell technique with Steve.ai’s AI video generator platform. Sign up to see how the platform works!

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The Evolution of Video Content Creation: How AI is Revolutionizing the Video Generation Process https://www.steve.ai/blog/video-content-creation-evolution-how-ai-revolutionizing-video-generation-process/ https://www.steve.ai/blog/video-content-creation-evolution-how-ai-revolutionizing-video-generation-process/#respond Tue, 26 Mar 2024 14:51:08 +0000 https://www.steve.ai/blog/?p=33872

Historically, creating a video from start to finish was a lengthy and intricate affair, demanding a team of professionals, high-end gear, and a substantial amount of time. This complexity made video production a costly venture, reserved for those with significant resources at their disposal.

However, the emergence of AI is dramatically changing the game for video content creation. AI is streamlining the production process by automating numerous tasks, cutting down on both the time and expenses involved. This shift not only speeds up the creation process but also opens the doors for more creators to bring their visions to life, regardless of their budget.

Revolutionizing Production Processes with AI

Enhancements in Pre-production

  • AI-driven Scripting and Storyboarding: AI significantly enhances pre-production by automating scriptwriting and storyboarding, saving time and enhancing creative output. Transforming text into video of detailed visualizations, it streamlines workflows and fosters innovation, allowing for quicker exploration of storytelling possibilities.
  • Scheduling and Logistics Optimization: AI optimizes production scheduling and logistics, improving efficiency and minimizing delays. It analyzes data to predict and prevent bottlenecks, reducing costs and time. This facilitates better collaboration, ensuring projects progress smoothly and resources are utilized effectively.

Transforming Production

  • AI in Camera Operations and Framing: AI technologies enhance camera operations through machine learning, computer vision, and AI for object recognition and scene detection. This results in automated camera settings adjustments for optimal composition and visual quality, reducing the need for manual input and elevating the overall filming quality.
  • Automated Lighting and Sound Adjustments: Leveraging AI for lighting and sound mimics its application in camera operations, automatically adjusting to environmental conditions for consistent atmosphere and high-quality audio. This minimizes manual intervention and streamlines production workflows, ensuring efficiency and quality in the final output.

Innovations in Post-production

  • AI for Efficient Editing, Color Grading, and Effects: AI accelerates editing, automates color grading, and integrates visual effects, enhancing efficiency. It analyzes footage for optimal edits, streamlining post-production and allowing creators to focus on storytelling, significantly improving creative output and workflow efficiency.
  • Personalized Content Creation for Different Platforms: AI tailors content for platform-specific audiences by analyzing viewer preferences, optimizing engagement. It enables creators to adapt style and presentation for varied channels, enhancing viewer connection and satisfaction, and significantly boosting engagement across diverse digital landscapes.

The Impact of AI on Creativity and Job Roles

Enhancing Creativity

  • AI as a Tool for Creative Exploration: AI is transforming creative exploration in video production, allowing for new levels of experimentation with stories and visuals. By handling complex tasks, it enables creators to explore innovative ideas and storytelling techniques, pushing beyond conventional limits.
  • New Genres and Styles: The combination of human creativity and AI is giving rise to new content genres and styles, expanding video production’s horizons. This partnership opens up fresh avenues for artistic expression, resulting in unique blends of traditional storytelling and digital-age innovations.

Changing Job Roles

  • Shifts in Skill Sets and Roles: The introduction of AI in video production necessitates a shift towards a blend of creative, strategic, and technical skills. Professionals are required to master AI technologies in addition to traditional creative roles, leading to a need for hybrid expertise. This evolution challenges existing norms and promotes a culture of continuous learning and innovation.
  • New Careers and Specializations: With AI reshaping video generation, new career opportunities and specializations are emerging. These roles emphasize AI’s contribution to creative processes, workflow optimization, and audience engagement, requiring a combination of artistic, technical, and analytical skills. This shift not only broadens the industry’s scope but also opens up novel avenues for professional development and innovation.

Ethical Considerations and Challenges

  • Authenticity and Originality: AI in creativity raises questions about whether AI-assisted works are true human expressions or the outcomes of algorithms, challenging the value of human vs. machine-generated art​​.
  • Copyright Issues: AI’s use of copyrighted data for creating new content introduces legal challenges in distinguishing original creations from those derived from existing works, complicating copyright laws​​.
  • Creativity vs. Efficiency: Balancing AI’s efficiency with human creativity is a challenge. The goal is to leverage AI for productivity gains while ensuring that the essence of human creativity remains central to the creative process, fostering a synergy that enhances overall output.

Wrapping Up

The evolution of video production through AI has revolutionised processes from scripting and editing to enhancing creativity and reshaping job roles. AI’s integration streamlines operations, fosters innovative content creation, and necessitates new skill sets, albeit with ethical and accessibility challenges.

Embracing AI technologies in video workflows offers creators opportunities for efficiency and novel storytelling. The collective endeavour to navigate AI’s potential and challenges promises a future of enriched, diverse, and impactful video content creation.

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AI-Generated Content: Exploring the Boundaries of Creativity in Video Making https://www.steve.ai/blog/exploring-creativity-boundaries-video-making/ https://www.steve.ai/blog/exploring-creativity-boundaries-video-making/#respond Wed, 13 Mar 2024 13:39:36 +0000 https://www.steve.ai/blog/?p=33855

With all the buzz that ChatGPT or Midjourney has been seeing lately, you have to be living under a rock to not know about AI. Indeed, this technological advancement has taken the world by storm. More and more companies have taken various AI tools and software and are now including them in their content-making arsenal. 

Video creation and editing have perhaps seen the most transformation under AI. From automatically clipping your videos to generating human-like avatars, let’s take a look at how AI can help you get creative with your videos.

What Can AI Do For Video Creation

AI For Video Editing

Video editing is made so much easier with AI. Gone are the days of manually clipping, trimming, or reviewing your content. With various AI tools, you can now automate these tasks with just a few clicks. Editors can then instead focus on other creative aspects of the video instead of wasting time on these labor-intensive tasks. 

AI video editing software can also help in vastly improving a video’s quality. AI does this by using its algorithm to analyze a low-resolution video’s frames, content, and structure. From there, they create a higher-resolution version of these frames. AI also adds some post-processing techniques such as color correction, sharpening, or filtering. All of these can help turn your low-quality video into a 4K one. 

AI For Adding Visual Effects

Visual upgrades such as color correction, lighting adjustments, or video stabilization can now be automatically added through AI. They can also help in color grading, which ensures that your videos have a consistent color tone throughout. 

Some AI tools also offer a background-remover feature. Instead of manually cutting out an object or person from their background, you can use AI to detect and automatically remove it. It also helps you create a more visually immersive video by adding different environments as your background without the need for a green screen. Imagine, you can transport yourself to a snowy landscape even if you shoot your video in your sunny backyard! 

Need a “human” to talk and present in your videos? AI got that covered as well. You can now generate a realistic-looking digital avatar in your videos through tools like Synthesia or DeepBrain AI. These can help you save up on paying for actors or models for your videos.

AI For Text-to-Video Generation

The power of AI even extends to creating a video based on your text. You can see this in action with our very own Text To Video converter tool. Simply upload your script or choose from an AI-generated script from premade categories (this can range from an explainer video or a birthday wishes video). From there, the AI will then generate a video. 

According to studies, viewers remember 95% of a message when delivered by video but only 10% by text. This issue can be easily solved by text-to-video tools as marketers can now create multiple videos in a short amount of time without using too much time or resources. 

AI For Optimized Audio Quality

Audio is an important factor in a high-quality video, and AI knows that as well. AI video editing tools can automatically reduce background noise, increase volume, isolate sounds, and apply speech enhancement. This results in clearer and cleaner audio in your videos.

AI can also automatically sync your audio and video, thus ensuring that the right audio plays. Some tools have an auto-ducking feature where they can match the sound effects or background music to the video. For example, when people are talking the background music is lowered, and increased again when they stop. 

AI can even “dub” your videos now. AI can use speech synthesis and voice conversion algorithms to reproduce human speech in whatever style or language you need. This helps in creating voice overs, narrations, or creating localized marketing videos.  

AI For Subtitles 

Did you know that 92% of people watching videos on their phone watch it with the sound off? This is because people tend to watch their videos in public places and tend to mute videos to avoid disturbing people.

While it may be good for etiquette, it’s a problem for marketers to put their message across without their audience actually hearing their message. This is where the importance of subtitles or captions come in. 

Thankfully, AI tools can now automatically add captions or subtitles to your video. This saves time in having to manually transcribe your videos. 

What Else Can AI Do For Content Marketing

AI is not only limited to video editing but to other aspects of content creation. You can even use it for building your brand authority and identity by using tools like business name generator, AI logo generator, or color palette generators.  

Image creation has been vastly transformed under AI. We see this with the immense popularity of AI image generator tools such as Freepik AI Image generator, Midjourney, DALL-E 2, and ImageFX. Remember the 90s yearbook photo trend that went viral in TikTok last 2023? That was from Epik, another AI image tool.

Content writing is also made accessible through AI writer. You can see this in the rise of ChatGPT, with people using it to easily craft their blog articles, social media captions, or email marketing. Al Humanizer can be used by individuals to give Al-generated text a more human-like tone and prevent detection by Al Content. You can even “train” the tool to write in your specific brand voice (whether your brand sounds formal, approachable, witty, etc.). 

Conclusion

AI has taken the world by storm and it’s for a good reason. It makes editing easier and faster, giving us more time to focus on other creative aspects instead of wasting time on menial tasks. 

Of course, AI is not completely without any issues. However, just like with any other tool or technology, it’s up to all of us to use them responsibly. AI should be seen as a tool to help you, instead of viewing it as a threat.

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Leveraging AI for Engaging Content: A Guide to Online AI Video Generator https://www.steve.ai/blog/leverage-engaging-content-online-ai-video-generator/ https://www.steve.ai/blog/leverage-engaging-content-online-ai-video-generator/#respond Fri, 23 Feb 2024 15:48:33 +0000 https://www.steve.ai/blog/?p=33841

In today’s digital landscape, video content has emerged as the kingpin of online marketing strategies. As consumers increasingly favor video over text and static images, businesses are rushing to create engaging video content. However, producing high-quality videos can be a daunting task, especially for those without prior experience in video editing. This is where online ai video generators come into play, and by leveraging the power of AI, they are transforming the way we create and edit videos.

Online AI Video Generators have come a long way from their basic beginnings. These platforms now integrate advanced artificial intelligence algorithms, enabling users to create captivating videos with minimal effort and expertise. In this article, we will explore the transformative potential of AI and guide you on how to make the most of this innovative technology for creating engaging content.

AI Video Generator

Source

The Evolution of Video Editing Tools

Video editing tools have evolved significantly since their inception. Initially, they were rudimentary tools that allowed users to perform basic editing tasks like cutting and merging video clips. However, as technology progressed, these platforms embraced AI to provide more sophisticated features and automation, making video editing accessible to a wider audience.

Automating Video Editing Tasks

One of the key benefits of online ai video generator is their ability to automate repetitive and time-consuming editing tasks. AI algorithms can now analyze video footage and automatically select the best clips, identify and remove background noise, stabilize shaky camera shots, and even suggest appropriate transitions and music. This level of automation not only saves time but also ensures a higher quality end-product.

Enhancing Visual Effects

AI-driven video editors also excel in enhancing visual effects. They can intelligently adjust colors, brightness, and contrast, making your videos look more professional and engaging. Additionally, AI can remove imperfections and blemishes from video subjects, ensuring a polished and visually appealing final product.

Simplified Voiceovers and Subtitles

Online AI Video Generators with AI capabilities have made voiceovers and subtitles more accessible. They can automatically transcribe spoken content and generate subtitles in multiple languages. Moreover, AI-powered voice synthesis tools can provide lifelike voiceovers, eliminating the need for hiring professional narrators.

Personalized Content Creation

One of the most exciting applications of AI in video editing is the ability to create personalized content at scale. By analyzing user data and preferences, AI algorithms can tailor video content to individual viewers. For example, an e-commerce website can create personalized product recommendation videos for each customer, increasing engagement and conversion rates.

Choosing the Right Video Editing Tool

With the proliferation of video editing tools in the market, it’s crucial to select the right one for your needs. When searching for the perfect video editing tool, consider the following factors:

AI-Powered Features

Make sure the video editing tool you choose offers advanced AI-powered features, such as automated video enhancements, intelligent scene selection, and voiceover capabilities. These features will significantly streamline your video editing process.

User-Friendly Interface

A user-friendly interface is essential, especially if you’re not a professional video editor. Look for platforms that provide a simple and intuitive interface that doesn’t require a steep learning curve.

Compatibility and Export Options

Ensure that the video editing tool supports the file formats and resolutions you require for your projects. Also, check if it offers flexible export options, including sharing directly to social media platforms.

Collaboration and Sharing

If you’re working with a team, consider video editing tools that allow for seamless collaboration. Features like real-time editing and cloud-based storage can enhance your workflow efficiency.

Cost and Subscription Plans

Finally, consider your budget and the pricing structure of the video editing tool. Some platforms offer free plans with limited features, while others require a subscription for full access. Evaluate your needs and choose a plan that aligns with your budget.

AI-Driven Video Optimization

Video editing software employs AI algorithms to automatically optimize videos for various devices and platforms. This ensures that your content looks its best, regardless of whether it’s viewed on a desktop, tablet, or smartphone. It also includes adaptive streaming to deliver the highest quality video based on the viewer’s internet connection speed.

Customizable Templates

Video editing software provides a library of customizable video templates for different industries and purposes. These templates are designed to simplify the video creation process, allowing users to quickly create professional-looking content without the need for extensive editing skills.

Integration with Analytics

software integration with advanced analytics tools allows users to gain insights into video performance. By tracking viewer engagement, drop-off points, and other metrics, you can refine your content strategy and create videos that resonate with your target audience.

Simplified Video Hosting and Distribution

With video editing software, you can easily host and distribute your videos. The platform offers secure video hosting, customizable video players, and the ability to embed videos on your portfolio website or share them on social media platforms.

Conclusion

Incorporating AI-powered video editing tools into your content creation workflow is no longer a luxury but a necessity in the competitive digital landscape. These tools have democratized video editing, making it accessible to individuals and businesses of all sizes. By harnessing the power of AI, you can streamline the video editing process, enhance the visual appeal of your content, and create personalized videos that engage and resonate with your audience.

Video editing tools exemplify the potential of AI in video marketing. They offer a range of features that simplify the video creation process, from automated editing tasks to customizable templates and advanced analytics. As you embark on your video marketing journey, remember to choose a video editing tool that aligns with your specific needs and budget.

In conclusion, the synergy between AI and video editing tools opens up exciting possibilities for content creators. By embracing this technology, you can not only save time and resources but also create engaging and compelling video content that captivates your audience and drives your marketing efforts to new heights. So, don’t miss out on the opportunity to leverage AI for engaging content—start exploring the world of AI-powered video editing tools today.

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Role of AI Video Generation Tool Across Industries https://www.steve.ai/blog/ai-video-generation-tool-across-industries/ https://www.steve.ai/blog/ai-video-generation-tool-across-industries/#respond Mon, 19 Feb 2024 14:23:57 +0000 https://www.steve.ai/blog/?p=33826 Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time.

In recent years, AI video generation has emerged as a transformative force across various industries. Leveraging AI-powered video tools, organizations are streamlining content creation processes, enhancing communication, and revolutionizing engagement. 

AI video tools use artificial intelligence to create and edit videos. They can perform tasks such as generating realistic videos from text or images, enhancing video quality, adding effects or animations, and personalizing content. 

Imagine creating engaging, professional-looking videos without needing a camera crew, complex editing software, or a hefty budget. That’s the promise of AI video generation tools, rapidly changing the landscape across diverse industries.

With GenAI taking the world by storm, AI video tools have a wide range of industry applications, such as marketing, education, entertainment, healthcare, and security. And what’s more, Gen Z are the front runners in using generative AI tools. It shows how the video market is evolving.

Generative AI Adoption
Source: Statista

The above image shows a 2022 survey where Gen Z professionals in the US are leading the charge in generative AI adoption, with 29% using such tools compared to 28% of Gen X and 27% of millennials.

In this article, we will explore AI video generation, their impact on content creation and their applications across different sectors.

Table of Contents:

  • How AI Can Transform Video Content Creation
  • What is an AI video generator?
  • AI Video Generator Tools Explained: How They Turn Text into Video Content
  • Why Do You Need AI For Video Editing?
    • Automating tedious tasks
    • Enhancing the quality
    • Creating personalized content
    • Generating new content
  • Industry Applications of AI Video Tools
    • Marketing and Advertising
    •  Healthcare and Training
    •  Education and E-Learning
    • Entertainment and Content Creation
    • Real Estate and Property Management
  • Conclusion

How AI Can Transform Video Content Creation

Artificial intelligence (AI) is transforming how video content is produced, edited, and distributed. AI can help video creators save time, money, and effort by automating tasks such as script writing, footage selection, voiceover generation, and video editing. With AI in the limelight, video editing has become so efficient that even the blooper reel looks like an Oscar-worthy masterpiece.

AI can also enhance video quality, creativity, and personalization by applying advanced techniques such as deep learning, natural language processing, and generative adversarial networks. AI can enable video producers to create more engaging, diverse, and customized content for various platforms and audiences.

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Source: Statisca

In the US, searches for “ai search engine” skyrocketed 7,263.6% in January 2023. “Text to video AI” is rising fast, with internet searches increasing 5,900% year-over-year in the US. This suggests a growing demand for tools that bridge language and visuals effortlessly.

What is an AI Video Generator

An AI video generator is a tool that generates videos from text descriptions using artificial intelligence algorithms. These text-to-video generators use AI to create or enhance video content from text inputted by users. 

AI video generation helps craft high-quality videos without the need for expensive equipment, actors, or even video editing skills. You can create videos quickly and easily, without needing filming equipment or editing expertise.

AI video generators find applications in various domains, including marketing, content creation, education, learning & development, and entertainment. They allow creators to bring their ideas to life without the usual barriers.

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AI Video Generator Tools Explained: How They Turn Text into Video Content

An AI video generator tool works by analyzing the text input and extracting the main keywords, topics, and text. Then, it searches for relevant stock media, such as images, videos, music, and sound effects, from its own database. 

It can also generate a script and a voiceover for the video, using natural language processing Finally, it combines and edits the media elements, adding transitions, effects, and captions, to produce an appealing video. The user can then preview, modify, and export the video as desired.

As technology advances, these tools will become more sophisticated, offering greater creative control, personalization, and accuracy. However, ethical considerations and responsible use will remain crucial aspects of this evolving technology.

Why Do You Need AI For Video Editing

With the advancement of artificial intelligence (AI), video editing has become easier, faster, and more efficient. AI can help video editors in various ways, such as:

Automating tedious tasks

AI can perform tasks such as trimming, cropping, stabilizing, color grading, and audio syncing, which can save a lot of time and effort for video editors. AI can also analyze the content and context of the video and suggest the best edits, transitions, and effects for each scene. 

Enhancing the quality

of AI can improve the quality of the video by enhancing the resolution, removing noise, sharpening details, and adding realistic lighting and shadows. AI can also use deep learning techniques to generate realistic backgrounds, faces, and objects, or to remove unwanted elements from the video.

Creating personalized content

 AI can create customized content for different audiences, platforms, and purposes, by adjusting the tone, style, and length of the video. AI can also use natural language processing (NLP) to generate captions, subtitles, and voice-overs in different languages and accents.

Generating new content

AI can create original and engaging content using generative adversarial networks (GANs), which can produce realistic images and videos from scratch. AI can also use neural style transfer, which can apply the artistic style of one image or video to another, creating stunning visual effects.

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AI is transforming the field of video editing, making it more accessible, efficient, and creative. With AI, video editors can focus on the artistic aspects of their work, while leaving the technical aspects to the machines.

Industry Applications of AI Video Tools

From Hollywood to marketing, AI video tools streamline editing, suggest creative edits, and even generate content, revolutionizing video production across industries. Some of their applications across industries include:

1. Marketing and Advertising

AI video generation is revolutionizing marketing and advertising campaigns. These platforms empower marketers to create customized videos at scale. These tools automatically generate high-quality videos tailored to specific marketing needs and target audiences.

From product demos to personalized customer journeys, a tool like marketing video maker can empower businesses to craft impactful video experiences at scale, opening a world of possibilities beyond marketing and advertising.

By adhering to the brand’s writing style and tone, AI-generated videos enhance engagement, leading to increased viewer interaction, shares, and brand visibility

2. Healthcare and Training

In the healthcare sector, AI video tools are transforming training and education. Lifelike simulations, powered by AI, provide realistic scenarios for medical professionals. 

AI video generation plays a pivotal role in delivering impactful training solutions. These solutions span diverse domains, including corporate training and specialized professional development. By incorporating AI-generated videos into healthcare training programs, AI video generator tools enhance visual learning experiences, create interactive modules, and tailor educational content to cater to the needs of the user.

Check out this video where health insurance is explained from a video created using Steve AI, an AI video generator tool 

3. Education and E-Learning

Educators are embracing AI video generation to create immersive e-learning experiences. Personalized content, interactive quizzes, and dynamic visual explanations enhance student engagement..

AI video tools reduces the time and effort required to create high-quality e-learning content. Educators and trainers can focus on teaching, while AI handles video production. This efficiency benefits both learners and educators, ensuring a seamless learning process

Here how you can Steve AI’s education video maker to create educational content for your users. The below Youtube link is just an example.

4. Entertainment and Content Creation

AI video tools are altering the entertainment landscape. From virtual sets in movies to personalized video messages from celebrities, AI-driven content captivates audiences. Creators experiment with novel storytelling techniques, pushing the boundaries of creativity.

AI-generated characters can be used in video games, animated films, and virtual reality experiences. These virtual actors can perform scripted actions and enhance the overall storytelling

5. Real Estate and Property Management

Virtual property tours, generated by AI, allow potential buyers and renters to explore spaces remotely. These interactive videos provide a realistic sense of properties, saving time and resources.

As much as 73% of homeowners say they’re more likely to list with an agent who uses video as their marketing tool. 

Watch this reel to know more about how to use real estate video maker to create home-tour videos that let you make more conversions

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by Steveai (@steveaihq)

Conclusion

AI video generation is not limited to a single industry; it permeates diverse sectors, transforming content creation, communication, and engagement. As organizations embrace these tools, they unlock new possibilities and redefine industry standards. The future holds even more exciting applications as AI continues to evolve.

Remember, the power of AI lies not only in its algorithms but in how we harness it to create meaningful experiences for people.

Explore Steve AI platform and discover how we can help you leverage the power of AI video generation to create meaningful experiences that captivate your audience and achieve your goals.

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Interactive Videos: Engaging Audiences in a Clickable World https://www.steve.ai/blog/interactive-videos-engaging-audiences/ https://www.steve.ai/blog/interactive-videos-engaging-audiences/#respond Fri, 16 Feb 2024 13:12:23 +0000 https://www.steve.ai/blog/?p=33818

Interactive videos are exploding in popularity. But what are they, and how do they differ from the standard video format we’re used to?

The short answer is that unlike traditional linear videos, where users have the option to “Play, Pause, Fast Forward, and Rewind,” interactive videos also include clickable or touchable hotspots that viewers can interact with.

Interactive videos are being used successfully for many different purposes, including:

  • Moving the screen 360° to explore an environment.
  • Revealing information about on-screen products and linking to online stores.
  • Allowing viewers of training videos to make decisions that affect various outcomes.
  • Moving between different storylines for “choose your own adventure” entertainment.
  • Answering questionnaires or polls.

However they are used, interactive videos generate greater engagement by immersing viewers more deeply in the subject matter. So, if you’re looking for new ways to improve conversions and grow your sales, this new media format could prove invaluable.

The Power of Interactive Videos

There’s no denying that interactive videos are much more costly and time-consuming to create than a traditional YouTube promotional film. However, at a time when attention spans are plummeting, the extra effort can skyrocket your marketing campaigns.

Here are just a few of the reasons a good interactive video trumps a regular linear version:

  • Higher conversion rates: According to research, interactive videos have click-through rates of around 11%. By contrast, a typical YouTube video may only achieve 1%.
  • Better engagement: Interactive videos create an active rather than passive viewing experience that captivates viewers and encourages them to continue watching.
  • More memorable: Even if a viewer isn’t interested in the subject matter of your interactive video, the sheer novelty factor may be enough for them to keep watching. 
  • Improved data collection: Certain interactive video tools allow you to track exactly how people interact with certain video elements rather than simply reporting on data collection how long they spent watching.

The Different Features of Interactive Videos

So far, we’ve touched on how businesses use interactive videos and their benefits over traditional media forms. But what exactly is an interactive video? Or, more precisely, what features can be added to a basic video to make it a more immersive experience?

Here are some of the most common methods and technologies:

Clickable or tappable hotspots

Hotspots are areas on a video that can be clicked or tapped to reveal more information. There are two ways hotspots can be implemented:

  • Static Hotspots, as the name suggests, appear on fixed areas of the screen.
  • Sticky Hotspots appear attached to an object as it moves around a scene. This feature is most often used to give additional context to products. For example, print-on-demand companies that allow you to make your own t-shirt could use sticky hotspots to let viewers learn more about various fabric styles and print methods.

Now, let’s look at some examples of how hotpots can be used in interactive videos:

  • Hotspots can be used to allow a viewer to jump to a scene of their choice. This effect is known as branching. Using the example mentioned a moment ago, a printing or clothing company might use branching to give viewers the option to view ‘custom hoodies’ or ‘custom tote bags‘, and the video would then branch to a new scene depending on the viewer’s choice.
  • When a hotspot is clicked or tapped, an overlay might appear, providing additional information, such as a product’s price, specifications, or interesting facts for e-Learning purposes.
  • Hotspots are also an excellent method for diverting traffic from a video to a website or eCommerce product page.

360 Degree Experiences

Unlike regular videos, 360° video is recorded in all directions using a special camera. While watching these videos, viewers can control the viewing angle and watch the action from any perspective. Of course, 360° videos can also incorporate hotspots and branching, making for a completely immersive experience.

Tools and Platforms for Creating Interactive Videos

The interactive video sector is still in its infancy. Unfortunately, that means many of the services are expensive or aimed at larger corporate and B2B clients. However, we were able to put together a list of useful resources to help you get started:

i) Eko Studio is a powerful online interactive video tool that’s easy to learn and completely free.

ii) Steve.ai is an online tool, which helps to generate videos in minutes and price starts at only 15$ per month. 

iii) Rapt Media is considered an industry leader in the interactive video space. Unfortunately, the service is aimed at larger companies, so you’ll need deep pockets!

iv) WIREWAX is another big player, with software available from $1000/month.

v) Mindstamp allows you to add buttons, hotspots, drawings and more to your videos. The starter package is very reasonable, at under $30/month for a single user.

vi) DilogR has more of a marketing slant, and offers quizzes, interactive videos, and more for around $100/month.

vii) Adobe Captivate is a powerful eLearning tool that can be used to create interactive video — though you’ll need to do some customization. Once you get the hang of the software, you’ll be able to produce some incredible educational programs.

Real-life Case Studies

Honda: The Other Side

Honda successfully used an interactive video to market their sporty Civic Type R model. The idea of the video was simple but effective: The car in question led a double life. By day, the vehicle and its owner carefully transported a family. However, if viewers pressed “R” on their keyboards, the camera would jump to a parallel storyline where the car and its owner chased art thieves. 

This interactive video beautifully conveyed how Honda made practical family vehicles that could still be exciting when the situation demanded.

Deloitte: Will You Fit into Deloitte?

Professional services firm Deloitte’s interactive video aimed to introduce new candidates to the company’s workplace culture. Viewers were taken through a series of situations and presented with choices that each had their own consequences. The video was widely appreciated and heavily shared on social media. 

Philips: Click & Style

Philips’ interactive video is an excellent example of using hotspots effectively. The video began with the protagonist asking the viewer to choose a style for him. The viewer then picked hotspots at various stages of the film, with each interaction leading to a different storyline.

Although the video was purely about making more sales, its amazing storyline kept viewers engaged and was responsible for dramatically increasing traffic to the company’s website.

Samsung: The Anatomy of Surf

To coincide with the launch of their Gear VR, Samsung commissioned an interactive 3D surfing video narrated by pro surfer Ian Walsh. The film gave a realistic, slow-motion perspective inside the barrel of a wave, and viewers could pan and tilt the camera to see the action from every angle.

Tips and Tricks

1. Don’t just display products or add “Buy Now” buttons, but instead, try and tell an immersive story that generates emotion and hooks your audience, compelling them to keep watching.

    2. If your interactive video is intended as a sales tool, not everyone who watches will end up making a purchase. Make sure to also capture email addresses or other lead information so that you can continue marketing to viewers long after they’ve finished watching.

    3. Keep your interactive video script short and punchy. Although it sounds obvious, ensure that you are using as many interactive elements as possible to use the medium to its fullest and keep viewers engaged.

    4. To generate sales using video, you need to take viewers on an emotional journey. Interactive videos can work fantastically when it comes to creating a sense of surprise or humor, for example, so take full advantage of everything the medium has to offer.

    5. A dopamine rush can be a powerful sales tool if used correctly. When it comes to interactive videos, giving viewers a sense of achievement (gamification) by allowing them to unlock special features or progress through a narrative can massively boost conversion.

    6. The more complex an interactive video, the more costly it will be to create. You can save a lot of time and money by creating a detailed storyboard before approaching prospective video production companies. The more information and scripting you’re able to provide, the better.

    7. Remember that your interactive video will likely be watched on tablets and smartphones. To ensure an optimal user experience, consider using UX design software to ensure that clickable elements are easily visible and accessible on smaller screens.

    8. Your interactive video project isn’t finished once the final film has been uploaded. For your marketing campaign to succeed, you’ll need the video to go viral —at least in your own niche. For that to happen, you’ll need a well-executed social media campaign.

    Conclusion

    Making interactive videos requires a great deal of planning and careful consideration of your audience or target market. However, as part of a well-executed market campaign, they can be a potent sales or lead generation tool.

    Creating a “choose your own adventure” style film or adding targeted product recommendations into a video advert would have seemed like pure science fiction just a few decades ago. Yet today, plenty of cloud-based interactive video platforms and software tools exist, allowing you to get started right away.

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    The Ultimate Guide to Training Videos: Learn from the Best Examples, Tips & Facts https://www.steve.ai/blog/how-to-make-effective-training-videos/ https://www.steve.ai/blog/how-to-make-effective-training-videos/#respond Mon, 12 Feb 2024 19:15:30 +0000 https://www.steve.ai/blog/?p=33799

    Did you know that videos can boost employee knowledge retention by a whopping 83%? That’s right, leave the manuals and lectures. Training videos are currently the best way to unlock a more skilled and engaged workforce.

    Training videos are one of the most effective ways to deliver engaging and impactful learning experiences to your employees, customers, or students. Whether you want to teach a new skill, demonstrate a product, or explain a complex concept, videos can help you achieve your learning objectives clearly and concisely.

    But how do you create training videos that are informative, interactive, and interesting? What are the best practices and tools for making training videos that stand out? And what are some of the benefits and challenges of using training videos for learning and development?

    In this blog, we will answer these questions and more. We will also show you some examples of training videos that you can use as inspiration for your own projects.

    What is a training video?

    A training video is a video that is designed to teach, instruct, or guide the viewer on a specific topic or task. Training videos can be used for various purposes, such as:

    • Employee training and onboarding
    • Customer education and support
    • Product or service promotion and demonstration
    • Compliance and safety training
    • Professional development and certification
    • Academic and online learning

    Training videos can be delivered through different platforms, such as:

    • Learning management systems (LMS)
    • Video hosting platforms (e.g., YouTube, Vimeo)
    • Social media platforms (e.g., Facebook, Instagram)
    • Websites and blogs
    • Mobile apps and devices

    Types of Training Videos

    Training videos can also vary in terms of format, style, and length, depending on the content, audience, and goal of the video. Some of the common types of training videos are:

    1. How-to videos

    These are videos that show the viewer how to perform a specific task or use a product or service. They usually have a step-by-step structure and illustrate the process with screen recordings, animations, or live demonstrations. 

    How-to videos are ideal for teaching practical skills, such as using software, cooking a recipe, or fixing a problem.

    Take a look at this How-to video on how to create a wedding invitation video

    2. Explainer videos 

    These are videos that explain a concept, idea, or phenomenon in a simple and engaging way. They often use animations, graphics, or diagrams to visualize the information and make it easier to understand. 

    Explainer videos are great for teaching abstract or complex topics, such as science, technology, or history.

    Take a look at this explainer video on how to make smartphone features

    3. Testimonial videos 

    These are videos that feature real customers or users sharing their experiences, opinions, or feedback on a product or service. They usually have a conversational tone and use interviews, stories, or reviews to showcase the benefits and value of the product or service. 

    Testimonial videos are powerful for building trust, credibility, and loyalty among potential or existing customers.

    4. Microlearning videos 

    Microlearning videos are short videos that focus on one specific learning objective or outcome. They usually last between 1 and 5 minutes and deliver the key message in bite-sized chunks of information. 

    Microlearning videos are effective for reinforcing or refreshing knowledge, skills, or behaviors, especially when the learner has limited time or attention span.

    5. Interactive Videos

    These videos incorporate quizzes, polls, or branching storylines, actively engaging viewers and promoting knowledge application.

    6. Screencasts 

    Ideal for demonstrating software applications or step-by-step processes, these videos capture what’s happening on the screen, often accompanied by voice narration.

    Why You Should Incorporate Videos into Your Training Strategy

    Videos have many advantages over traditional methods of learning, such as lectures, textbooks, or manuals. Some of the benefits of using videos for training strategy are:

    1. Videos are more engaging and memorable

    Videos can capture the viewer’s attention and interest using visuals, sounds, and emotions. They can also help the viewer retain the information better by using repetition, reinforcement, and storytelling techniques.

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    2. Videos are more accessible and convenient

    Videos can be accessed anytime, anywhere, and on any device. They can also be paused, replayed, or skipped according to the viewer’s preference and pace. This gives the viewer more control and flexibility over their learning experience.

    3. Videos are more consistent and scalable

    Videos can ensure that the same content and quality are delivered to every viewer, regardless of the instructor, location, or time. They can also be easily updated, modified, or customized to suit different needs and contexts.

    4. Videos are more cost-effective and time-efficient

    Videos can reduce the expenses and resources required for creating and delivering learning materials, such as travel, accommodation, equipment, or personnel. They can also save time and effort for the trainer and the learner, as they can be produced and consumed faster and easier than other formats.

    With Steve AI, you can save time and effort and produce videos faster on a larger scale. You can simply type in your script or text content, or upload your audio file, and let Steve AI convert it into a captivating video in a matter of minutes.

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    5. Videos improve knowledge retention

    Research shows that people retain information better when presented visually. Combining visual cues with explanations in videos helps learners grasp concepts more easily and remember them for longer.

    These are some of the reasons why videos are becoming more popular and widely used in various fields and industries. However, training videos also have some challenges and limitations that need to be considered and addressed. We will discuss them in the next section.

    Challenges Within Organisation to Create Training Videos

    Training videos are an effective way to deliver information, instructions, or skills to a target audience. However, creating high-quality training videos can pose several challenges for teams, such as:

    • Lack of expertise or resources 

    Some teams may not have the necessary expertise or resources to produce engaging and professional training videos. For example, they may lack the skills or tools to script, record, edit, or animate the video content.

    • Time constraint

    Tight deadlines leave little room for script refining, filming, editing, and revisions, potentially leading to rushed, ineffective content.

    • Dependency on marketing or LnD teams

    Relying on specialized teams, like marketing or LnD, for scriptwriting, animation, or editing can create bottlenecks and delays. Internal expertise might be limited, requiring external support, adding to costs and timelines.

    • Budget constraint

    Limited budgets restrict access to top-notch equipment, software, and talent, potentially compromising video quality and impact.

    5 Best Training Video Examples

    1. Product/Service Training Video 

    Product/Service training video demonstrates how to use a specific product or service, such as a coffee machine, a software application, or a travel agency. The video should highlight the features, benefits, and best practices of the product or service, as well as answer common questions or troubleshoot issues. Using Steve AI, you can create product videos that show how to use a product or service. 


    2. Security Video

    Security video educates employees on how to protect themselves, their colleagues, and their organization from various threats, such as cyberattacks, theft, or violence. 

    A security video usually contains security policies, procedures, and protocols, as well as provides tips and examples on how to prevent or respond to security incidents. 


    3. Software Tutorial Video

     Software video guides users on how to perform a specific task or function using a software program, such as Photoshop, Excel, or WordPress. 

    A tutorial video should show the steps and commands on the screen, as well as provide narration and captions to explain the process and the expected outcomes.

    With Steve AI, you can create videos that guide users on how to perform a specific task or function using a software program. 


    4. Skill Development Video

    Skill development video helps employees improve their personal or professional skills, such as communication, leadership, or time management. The video should provide clear and actionable advice, as well as examples and exercises to practice and apply the skills.


    5. Safety Training Video

    A video that instructs employees on how to avoid or handle hazardous situations, such as fires, accidents, or medical emergencies. Safety videos demonstrate the proper techniques and equipment to use, as well as the dos and don’ts of safety. 


    4 Tips for Creating Stunning Training Videos

    Creating a training video is not as easy as it sounds and that can take a lot of time and effort. Using AI, you can create stunning training videos faster and easier than ever before. 

    Here are five tips that can help you create stunning training videos:

    1. Choose the right script for your video

    Depending on the type of training video you create, you need to have a great script. You need to craft a message that is informative, engaging, and easy to follow. But writing a script from scratch can be time-consuming and tedious. 

    Here’s where you can use AI. In Steve AI’s latest update, you can generate a script for your training video by just entering a prompt.

    2. Add your voice to video with AI

    A training video will have more credibility if it has your voice. The audio content you provide needs to have relevant images and that could take a while. With Steve AI’s latest update, you create such videos with the voice to video feature 

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    3. Keep your video short and simple

    Research shows that the optimal length for a training video is between 6 and 15 minutes, depending on the complexity of the topic. Anything longer than that can cause your viewers to lose interest.

    4. Use AI to create visuals 

    Another important aspect of creating a training video is creating visuals that support your message. But creating visuals can be tricky and time-consuming. 

    That’s where AI can help. With Steve AI, you can create visuals for your training video based on your script. 

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    Conclusion

    Training videos are a powerful and versatile tool for delivering engaging and impactful learning experiences. They can help you achieve your learning objectives, reach your target audience, and enhance your learning outcomes. 

    However, they also require careful planning, preparation, and execution to ensure their quality and effectiveness.

    If you want to create your own training videos, you should check out Steve AI. You can choose from various templates, assets, and characters to produce professional and engaging training videos for your learning needs

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    AI Video Editing Tools to Speed Up Production https://www.steve.ai/blog/ai-video-editing-tools-speed-up-production/ https://www.steve.ai/blog/ai-video-editing-tools-speed-up-production/#respond Thu, 08 Feb 2024 14:45:33 +0000 https://www.steve.ai/blog/?p=33784

    Introduction

    As media becomes even more accessible with technology today, consuming content becomes easier. This does mean producing quality content even faster to keep up with trends and audience demand becomes a challenge.

    Fortunately, artificially intelligent (AI) video editing tools have been steadily on the rise. The entire content creation process can be simplified, streamlined, and shipped out faster than ever before. It’s no wonder that content creators, marketers, and business owners turn to artificially intelligent (AI) video editing tools to build their videos. Kantar’s Media Reactions 2023 even found that 67% of global marketers are positive about the use of Gen AI to produce content.

    If you’re thinking about integrating an AI video editor into your creative process, read on to see how it can fit into your workflow.

    The benefits of using AI video editing tools to speed up workflows

    When you’re looking to enhance efficiency in creating videos, using an AI video editor can easily fast-track your workflow. AI technology has the capability to condense tasks in your video editing process that are lengthy or complex into a three to four-step procedure.

    These are just some of the benefits that you get out of video editing with an AI software.

    Automated editing

    Using an AI video editing tool can automate some of the most time-consuming tasks. This means no more manual editing for trimming footage, cropping videos, adjusting color balance, or even syncing audio. A prompt or a few clicks will often do the trick.

    Automated accessibility

    Audiences and their ability to view and enjoy your content matters. With AI video editors, there are often options to automate accessibility features such as captions, subtitles, and translations.

    Instant organization

    Creating videos means working with a lot of files that include footage, music, and voiceovers. Sorting through them can be overwhelming. The right AI-powered video editor will have tools that organize and categorize your content via face recognition, content type, and other criteria. This will also help you in sourcing the right files when it comes to actual editing.

    Consistent quality

    Starting a long-form video or a series of videos needs consistency in settings. This includes color grading, framing, audio levels, and more, which AI video editors can edit and optimize instantly.

    Fast iteration

    Running multiple videos or prototypes helps to refine the final product and create the version of your content. With AI tools, you can speed through processes and produce as many iterations of your video as you need without wasting any extra time.

    Advanced effects

    Some AI video editing software offers advanced effects that might not be doable with traditional editing with a tight timeline. You can do tasks such as editing scenes, and background or object removal.

    Machine learning and adapting

    One of the most helpful capabilities of AI is machine learning and adapting to the settings and preferences you need. The longer you work with your AI software, you boost efficiency without sacrificing the output quality.

    How to use AI video editors in the production process

    While video editing, for the most part, happens in post-production, AI is actually able to help with different aspects of the full creative process. It’s just a matter of accurately prompting and using the tools.

    These are a few of the ways AI can assist in the full video production process.

    Conceptualization

    Ideation doesn’t have to be complex. The popular AI software, ChatGPT, and other prompt generators can assist in recommending and expanding your content ideas.

    Scriptwriting

    AI powered tools have advanced features that offer script generation based on prompts. Sharing your idea, its context, and ideal story flow will be enough to create a script that AI video generators can use to then turn into shareable content.

    AI video and audio generation

    Aside from using royalty-free video footage and music, you can prompt AI to produce the actual media for you. Whether you’re using a script or just sharing the concept, you can cut down the time you’d spend sourcing the files easily.

    Audio and voiceover editing

    Sound design can make or break your video content. Some of the best AI video editors can fine-tune your audio and generate voiceovers instantly. That means you can save time editing audio quality and finding talent for voice overs in one go.

    Video editing

    You can breeze through some of the most time-consuming stages of video editing such as background removal to arranging, cutting, and splicing clips. It can effectively eliminate the most repetitive processes.

    The best AI video editors to streamline production

    There are many AI video editors available today. We’ve compiled some of the best that can effectively streamline your production process while improving the quality of your work.

    1. Steve AI

    Steve AI

    Steve AI is an AI tool that enables text-to-video generation that includes live-action and animation footage. You’ll also be able to find millions of premium royalty-free media assets for background music, extra video footage, and more. It offers template-based video creation to help speed up the production process.

    Pricing: 

    • $15/month on a Basic plan
    • $45/month on a Starter plan
    • $60/month on a Pro plan

    Best used for:

    • Automated video creation with scripts, video footage, and animations
    • Customized video template formats for branded or stylized content
    • AI voiceover generation across languages and accents

    Pros: 

    • Easy text to video creation using scripts, blog posts, and audio
    • AI-driven video editing for tedious processes
    • Consistent quality content for videos across platforms
    • User-friendly interface with a minimal learning curve

    Cons:

    • Limitations with complex editing capabilities

    2. Vmaker AI

    Vmaker AI

    Vmaker AI turns raw videos into publish-ready wow videos in minutes by intelligently adding intros, outros, b-rolls, background music, subtitles, animations, stickers, and more making your videos publish-ready on a click. 

    With this online AI video editor and its comprehensive manual editing suite, you can also customize the AI-created video. AI sets the stage for you but you can build up on top of it according to what you like. 

    Vmaker AI reduces the time it takes to convert your ideas into videos.

    Pricing

    • $0/month on a Free plan
    • $24/month on a Starter plan
    • $39/month on a Team plan

    Best used for:

    • Transform your raw video footage into publish-ready videos in minutes
    • Convert long-form videos into bite-sized clips perfect for YouTube Shorts, Instagram Reels, and TikTok.
    • Cut, trim, merge, resize, adjust playback speed, add audio to video, add text to video, and more.
    • Create stunning highlights for your video to insert as intros or download as teasers.
    • Add subtitles in over 35 languages with 80+ cool animations and styles! Translation in 100+ languages is also available.
    • Effortlessly remove video backgrounds with or without a green screen using AI video background remover. 
    • Use Vmaker AI’s patented MAD AI button to automatically apply text, b-rolls, background music, and intros/outros to your videos.
    • Apply the best editing styles from our viral style library to make your videos go viral.

    Pros: 

    • One-click raw to wow video in a minute to save time on video editing.
    • Highly intuitive tool with zero learning curve.
    • 10M+ library of royalty-free stock background music, images, and videos at your fingertips.
    • Decreases the “Time-to-Content” and makes it easier for anyone to edit their videos.

    Cons:

    • Watermark is added in the free version, although it’s not a big one.

    3. Movavi Video Editor

    Movavi Video Editor

    The Movavi Video Editor combines the power of traditional video editing with AI. With the video editor’s user-friendly interface, you can save time in more ways than one. You’ll be able to pick up on the production process quickly, automate the tedious tasks with AI, and execute your projects even faster.

    Pricing: 

    • $54.95/year
    • $79.95 for a one-time purchase
    • Get a free 30-day trial

    Best used for:

    • Efficient video editing with both traditional and AI-powered tools
    • Enhancing video footage quality with AI
    • Smart montage wizard for automated video montaging

    Pros: 

    • Automate repetitive tasks with AI
    • Creative assistance in lengthy editing processes
    • Incorporate video accessibility features instantly
    • Direct-to-platform uploads

    Cons:

    • Feature limitations on the free trial

    4. Veed.io

    Veed.io

    Veed.io is an online video editor that offers multiple subscription tiers that unlock more tools the higher your tier is. You’ll find many AI video editing features with the software to speed up production for editing, transcribing, and marketing.

    Pricing: 

    • $12/month on a Basic plan
    • $24/month on a Pro plan
    • $59/month on a Business plan

    Best used for:

    • Script, audio, and image generation
    • Social media optimization

    Pros: 

    • AI tools that automate repetitive tasks
    • API capabilities
    • User-friendly interface

    Cons:

    • Limitations on advanced editing features

    5. Descript

    Descript

    Descript operates on a straightforward UI that enables creators to record footage directly from the app aside from video editing. It uses AI to transcribe audio and video files, which you can then edit through text.

    Pricing: 

    • $54.95/year
    • $79.95 for a one-time purchase
    • Free 30-day trial

    Best used for:

    • AI-based video and audio editing with transcript
    • Create videos quickly with templates

    Pros: 

    • Overdubbing to edit or change words in video and audio
    • Multiple user collaboration features
    • Automatic filler word removal

    Cons:

    • Heavy dependence on transcript

    6. Wondershare Filmora

    Wondershare Filmora

    Wondershare Filmora is an AI-powered video editing software that combines the use of copywriting, audio editing, motion-tracking, smart cutting, and more. Ultimately, you can build scripts, titles and descriptions, aside from its video editing capabilities.

    Pricing: 

    • Starts at $49.99/year

    Best used for:

    • Video editing and copywriting with AI-powered tools

    Pros: 

    • 4K support for higher quality exports
    • Extensive collection of effects and presets for easy editing

    Cons:

    • File storage needs to be saved locally
    • Limited range of more advanced features

    7. CapCut

    CapCut is most commonly known as a mobile video editing app, however because of its range of tools, it’s also ideal for speeding up video production. As an on-the-go editor, it’s easily accessible and includes AI-powered tools.

    Pricing: 

    • Starts at $7.99/month

    Best used for:

    • Extensive library of video effects and filters

    Pros: 

    • AI-driven features like subtitling, facial recognition, and object tracking
    • No watermarks on the free version

    Cons:

    • Performance across devices may vary
    • Limited editing visibility on the app

    Fast-tracking the video creation process

    When it comes to creating engaging video content, using creativity, innovation, and smart use of AI will come a long way. Producing high-quality content at speed is crucial if you want to keep your channel or brand visible and relevant in today’s digital space. While challenging, it’s not impossible thanks to the strides AI has made in automating many of the more time-consuming tasks in the video creation process.

    There are many things you can do with an AI video editor that enables accessibility, content consistency, and the ability to iterate because of the speed with which you can create. It all depends on the kind of features and output you want to produce when choosing the software to work with.

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    How Text to GenAI Video is Revolutionizing Video Content Creation https://www.steve.ai/blog/how-text-to-genai-video-revolutionizing-video-content-creation/ https://www.steve.ai/blog/how-text-to-genai-video-revolutionizing-video-content-creation/#respond Wed, 31 Jan 2024 19:20:32 +0000 https://www.steve.ai/blog/?p=33762 Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time.

    The days of staring at a blank screen, desperately searching for inspiration for your next video, are over. Enter the age of Text to GenAI video, a game-changer for businesses, L&D professionals, and content creators of all stripes. It’s like magic dust for your creativity, transforming words into captivating visual stories.

    Imagine being able to type out your brilliant explainer concept or captivating product pitch and then boom! Steve AI 2.0 effortlessly delivers a stunning video with animation, voiceover, and music. That’s the power you hold with Steve AI 2.0. But before we dive into the specifics, let’s explain what it is.

    What can Text to GenAI do?

    Text-to-GenAI video is a paradigm shift in the video content creation world. Businesses can now create crystal-clear explainer videos to onboard customers, eye-catching social media ads to boost engagement, or dynamic presentations to wow investors. 

    L&D professionals can craft interactive e-learning modules that stick and engaging news reports that grab attention.

    And for content creators? This is your golden ticket. Whether you’re a YouTuber weaving fantastical tales, a blogger bringing recipes to life, or a social media influencer captivating your audience, 

    Steve.AI 2.0 is your secret companion. You don’t need big editing skills or expensive equipment; just feed it your vision and watch it bloom.

    Text to GenAI Video

    Now, let’s explore the possibilities you can access with Steve.AI 2.0’s Text-to-GenAI Video:

    Applications Across Industries

    Use CasesApplications
    Explainer videosMake complex concepts digestible and engaging. Perfect for marketing, education, training, and customer support.
    Social media contentGenerate eye-catching video ads, product demos, or educational snippets for platforms like Instagram, TikTok, and YouTube.
    Presentations and reportsAdd visual effects with animated video segments to your presentations and reports.
    E-learning coursesDevelop interactive and engaging e-learning modules that keep learners hooked.
    News and storytellingProduce visually compelling news reports that resonate with audiences.

    Industry-Specific Applications

    • Marketing: Create product demos, explainer videos, social media ads, and video testimonials with ease.
    • Education: Develop online courses, interactive learning modules, and engaging presentations that students will love.
    • Real estate: Showcase properties with virtual tours and animated walkthroughs that attract potential buyers.
    • Healthcare: Create educational videos for patients, explain medical procedures, and develop training materials for healthcare professionals.
    • Tech: Generate explainer videos for software products, tutorials, and marketing content that grabs attention.
    • Non-profit: Create awareness campaigns, fundraising videos, and educational content that spark action.

    Why Does Steve AI Text to GenAI Video Belong to You?

    1. Content creators 

    YouTubers, bloggers, influencers, and freelance videographers, rejoice! Your content just got a major upgrade.

    1. Marketers

     Social media managers, product marketers, and digital marketing specialists, say goodbye to video production woes.

    1. Educators

     Teachers, trainers, and instructional designers, create e-learning that leaves a lasting impression.

    1. Entrepreneurs and small business owners

     Craft compelling marketing materials, explainer videos, or educational content without breaking the bank.

    1. Novice video creators

     No editing experience? No problem! Steve.AI democratizes video creation, letting anyone make professional-looking videos.

    Benefits of Text to GenAI Video

    1. Saves time and resources 

    You don’t need to spend hours editing footage or hiring actors. You can create videos in minutes with just a few clicks.

    1. Cost-effective

    You don’t need to invest in expensive production equipment or software. You can use a platform like Steve AI that offers affordable and flexible plans for your video needs.

    1. Easy to use

    There’s no need for you to have any technical or design skills. You can simply type or paste your text and let the AI do the rest. You can customize your videos with different avatars, styles, and languages.

    1. Variety of styles

    You can create videos that capture the attention and interest of your audience. You can tell your story using different characters, scenarios, and emotions. You can also use Text-to-GenAI Video for various purposes, such as education, marketing, entertainment, and more

    Customizable: Add your own voiceover, music, and branding elements for a truly personal touch.

    Summing up

    Don’t just tell your story, show it. With Steve.AI’s Text-to-GenAI Video, the power of visual storytelling is at your fingertips. 

    Forget the limitations of time, budget, or editing skills. Don’t wait. The future of content creation is here. Make it yours with Steve.AI

    Stay tuned for even more exciting features and updates from Steve.AI in the future!

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