The days of staring at a blank screen, desperately searching for inspiration for your next video, are over. Enter the age of Text to GenAI video, a game-changer for businesses, L&D professionals, and content creators of all stripes. It’s like magic dust for your creativity, transforming words into captivating visual stories.

Imagine being able to type out your brilliant explainer concept or captivating product pitch and then boom! Steve AI 2.0 effortlessly delivers a stunning video with animation, voiceover, and music. That’s the power you hold with Steve AI 2.0. But before we dive into the specifics, let’s explain what it is.

What can Text to GenAI do?

Text-to-GenAI video is a paradigm shift in the video content creation world. Businesses can now create crystal-clear explainer videos to onboard customers, eye-catching social media ads to boost engagement, or dynamic presentations to wow investors. 

L&D professionals can craft interactive e-learning modules that stick and engaging news reports that grab attention.

And for content creators? This is your golden ticket. Whether you’re a YouTuber weaving fantastical tales, a blogger bringing recipes to life, or a social media influencer captivating your audience, 

Steve.AI 2.0 is your secret companion. You don’t need big editing skills or expensive equipment; just feed it your vision and watch it bloom.

Now, let’s explore the possibilities you can access with Steve.AI 2.0’s Text-to-GenAI Video:

Applications Across Industries

Industry-Specific Applications

• Marketing: Create product demos, explainer videos, social media ads, and video testimonials with ease.
• Education: Develop online courses, interactive learning modules, and engaging presentations that students will love.
• Real estate: Showcase properties with virtual tours and animated walkthroughs that attract potential buyers.
• Healthcare: Create educational videos for patients, explain medical procedures, and develop training materials for healthcare professionals.
• Tech: Generate explainer videos for software products, tutorials, and marketing content that grabs attention.
• Non-profit: Create awareness campaigns, fundraising videos, and educational content that spark action.

Why Does Steve AI Text to GenAI Video Belong to You?

1. Content creators 

YouTubers, bloggers, influencers, and freelance videographers, rejoice! Your content just got a major upgrade.

2. Marketers

 Social media managers, product marketers, and digital marketing specialists, say goodbye to video production woes.

3. Educators

 Teachers, trainers, and instructional designers, create e-learning that leaves a lasting impression.

4. Entrepreneurs and small business owners

 Craft compelling marketing materials, explainer videos, or educational content without breaking the bank.

5. Novice video creators

 No editing experience? No problem! Steve.AI democratizes video creation, letting anyone make professional-looking videos.

Benefits of Text to GenAI Video

1. Saves time and resources 

You don’t need to spend hours editing footage or hiring actors. You can create videos in minutes with just a few clicks.

2. Cost-effective

You don’t need to invest in expensive production equipment or software. You can use a platform like Steve AI that offers affordable and flexible plans for your video needs.

3. Easy to use

There’s no need for you to have any technical or design skills. You can simply type or paste your text and let the AI do the rest. You can customize your videos with different avatars, styles, and languages.

4. Variety of styles

You can create videos that capture the attention and interest of your audience. You can tell your story using different characters, scenarios, and emotions. You can also use Text-to-GenAI Video for various purposes, such as education, marketing, entertainment, and more

Customizable: Add your own voiceover, music, and branding elements for a truly personal touch.

Summing up

Don’t just tell your story, show it. With Steve.AI’s Text-to-GenAI Video, the power of visual storytelling is at your fingertips. 

Forget the limitations of time, budget, or editing skills. Don’t wait. The future of content creation is here. Make it yours with Steve.AI

Stay tuned for even more exciting features and updates from Steve.AI in the future!

There are numerous explainer videos that blend into the digital landscape on a daily basis. But how many videos capture your attention? 

An explainer video that is mundane and doesn’t captivate your audience is like a missed opportunity to make a lasting impression.

Explainer videos are short, engaging, and informative videos that explain a product, service, or idea in a simple and clear way. 

They can help you capture more audience attention, increase conversions, and boost your brand awareness.

Explainer videos can be used for various purposes, like creating product launches, service promotions, education content, brand awareness, and many more.

But how do you create an explainer video that stands out from the crowd? 

You can create a professional video through a video production firm, but that would be expensive and time-consuming. 

Or you could use the power of AI to create a stunning explainer video in minutes.

An AI explainer video maker tool like Steve.AI will do the magic for you.

Steve.AI is one of the best explainer video makers in the market.

All you need is a script, and in a few clicks, you will have a stunning explainer video in your hands.

Here’s how you can create an explainer video using Steve.AI:

Step 1: Sign up on Steve.AI, go to text/animation to video, and choose the animation/live type.

Step 2: Click on “Create Video” and choose “Explainer Video” as your video type.

Step 3: Enter your own script or use an AI-generated script provided by Steve.AI, whichever suits you. Here, I used an AI-generated script for advertising ‘home interiors’

Step 4: Click on “Next” and choose your video style and preferences. You can choose the theme, music, voice-over, change character, and play with other options for your video to match your brand.

Step 5: Preview your video and make any changes you want. You can edit the color, layout, screen time, and transitions here.

Step 6: You can add a title to the video,  download your video, and share it on social media platforms to show your explainer video to your audience created using AI.

That’s it! You have just created an amazing explainer video with Steve.AI in minutes. 

You can use your explainer video to showcase your product or service, educate your audience, or tell a story. 

You can also create multiple versions of your video for different platforms and audiences.

With Steve.AI, you can save time, money, and effort while creating professional-looking explainer videos that capture more audience attention. Try Steve.AI’s explainer video today and see the difference for yourself.

Human Vs AI’s Next Experiment: Recreating An Apple Video

Human Vs AI has been a super exciting campaign for us here in Team Steve. Right from when we first ideated on the concept of recreating popular ads, to exploring crazy (almost impossible) ideas and finally bringing our first video out, we had an amazing journey!

And, our first video of the series – The Budweiser Ad recreation, was loved by the Steve user community, AI enthusiasts and content creators alike. 

For our next video, we went in search of diverse use-cases to explore and we zeroed down on one of our biggest inspirations when it comes to tech brand content – Apple!

Apple is, in many ways, the OG tech brand that brought functionality and the art of storytelling together like never before. Their design philosophy, their vision, the personality of their founder, their connection with the user community, the whole Apple experience…..it is all part of a really strong narrative that feeds into the brand that Apple is.

While Apple has some amazing videos across its channels, the video we chose for Human Vs AI is a format that is one of the most popular ones for any tech brand – An explainer video!

From Apple’s “Open” campaign, we picked this beautiful, impactful video that spoke about the very pertinent topic of Diversity & Inclusion at the workplace. And with just the script of the original video in our hands, our experiment began!

Here’s how that went-

Wasn’t that amazing? Let’s delve deeper into the different aspects of AI videomaking that we observed in this experiment:

1. The time comparison between human-made video and AI-made video was drastic. AI reduced the turn-around-time of going from script to final video to minutes whereas conventionally we need several weeks to create a video from scratch. 

2. AI automates a lot of heavy-duty steps in videomaking like storyboarding, finding actors, shooting, editing and audio track syncing. For this video, we used the original audio track from Apple’s video that has a voice-over included. But, in other cases, even pre-synced voice-overs can be generated by AI, in multiple languages no less!

3. While Apple’s D&I-focussed video rightfully consisted of people from diverse backgrounds, our AI tool offered so much more diversity of visuals in comparison. We could include many more nuances of being a diverse human-kind through the extensive media library that is integrated into Steve.

4. As an extension to the previous point, the visuals in our AI video showed much more creative expression in many scenes.

For example, this scene where the script is talking about what an open mind can do, Steve’s selection of visuals is strong and layered with meaning. It doesn’t take away from the fact that the human choice of visuals are amazing too, but with AI, there are exponentially more options.

5. Although the cost of video making is quite dependent on whether it is done in-house, given to an agency, a freelancer or any other specialist, AI-made videos definitely cost much lesser than any of the conventional options. For this video, a Steve plan of $80 was utilized and there was no other additional charge that incurred.

On the whole, it was super cool to recreate the video content of a brand that has been our inspiration since the beginning. Apple’s original video is definitely unique to the brand. But, for businesses that want to elevate their storytelling just like Apple but cannot allocate huge budgets, AI tools like Steve are the perfect choices. Without compromising on the quality or the storyline, AI let’s you optimize your content creation like never before and this has been reiterated with our latest Human Vs AI video too.

The Anatomy of a Great Product Explainer Video

For businesses that create value through products, both SaaS and physical products, one of the most important aspects is conveying the value of the product to potential users/customers. There are many ways to do this. But, a product video remains the most effective way!

A survey of consumers has shown that over 73% of viewers prefer to learn about a product through a product video. 92% of marketers said that a product explainer video is an integral part of the marketing strategy.

88% of consumers have said that they were convinced to purchase a product/service after watching a product video!

These are big numbers! Clearly, a product video, or more specifically a product explainer video, holds a lot of power and influence over consumers. 

But, what makes a really good product explainer video that keeps the audiences engaged, and entertained and manages to convey the full potential of the product? That is exactly what we are about to explore. Read on!

The anatomy of an amazing product explainer video would constitute of the below pointers:

A tight and engaging script – What, why, how

The backbone of a great product video is its script. One popular tip is to make sure to include an element of intrigue in the first few sentences of the script by asking a question or including a statement that brings attention to the most important benefit of the product. Also, clearly define the what, why and how of the product in a structured manner to make the communication clear. It helps to also pick a story-line or an angle to the script that conveys the features of the product in an interesting way.

Visuals in line with brand design language

The visuals of the video including the colour theme, the layout, the elements in the video, etc are a big part of the communication. It instantly connects the viewers with the brand and the messaging. Animated visuals are a great way to stand out from run-off-the-mill content. If you want to go the live-action visuals route, you can tell more relatable, engaging stories. Either way, stunning, unique visuals are definitely part of great product videos.

Good actors/presenters/AI Avatars

As an extension to the previous point, great visuals need good presenters or AI Avatars to communicate the script to the audience. You can use ai video making tools to directly convert script to videos with live presenters and Steve to get an animated avatar to narrate your script in a high quality video.

Brand integration

Although the content and visuals of product videos from a brand change as per the offerings, standardized brand elements such as a great outro or a logo across all scenes can connect audiences with your product and bring in that valuable aspect of trust and authenticity to your content.

A striking title and thumbnail

Finally, once the video is created, the promotion plays an important role and this is where the product video title and the thumbnail come into the picture! A catchy title that highlights the content of the video and a thumbnail that engages with the viewers is also part of an awesome product video.

Have you noticed these aspects in your favorite product videos? You can create your own masterpiece product videos by going from scrip to video in minutes with Steve. Try it out now!

Script to YouTube Video in under 5 minutes with AI

YouTube has been one of the fastest-growing digital platforms in the last decade. It has catalyzed the creator economy like nothing else and is one of the most popular platforms for content creation and consumption. 

Did you know? The global number of Youtube users was forecast to continuously increase between 2022 and 2028 by a total of 346 million users! Clearly, it continues to be a great time for anyone with an interest in content creation to strategically include YouTube in their plans.

But, while YouTube content is synonymous with video content, content creation itself is multi-faceted. Different creators have different skillsets and video creation might not always be one of those. So then, how does one create content for YouTube in such cases? Should you hire a video editor, a video producer or animator? Well, you could do that and spend a bomb on resources or hire your own video making AI at a fraction of the cost or even for free!

There are a number of AI tools available that can help you create stunning videos for your YouTube channel, even if you have no video editing or animation experience. For example, you can use AI to create:

1. Intro and outro videos

2. Logo for Youtube Channels

3. Promotional videos

4. Educational videos

5. Product demos

And more!

With AI tools like Steve, video creation is more accessible than ever to literally everyone! Whether your strong suit is scriptwriting, content ideation, creative direction or anything other than video creation, you can turn your content into video gold with Steve.

This tool takes you from script to YouTube video in minutes and requires minimal intervention. It is as simple as -> Enter script, review, edit if required, download!

Here is an example of creating an explainer video for YouTube from just the script as Steve does all the hard work of video production. 

What are Script-to-Video Tools? 

Script-to-Video tools are powerful AI-powered platforms that turn your written scripts into engaging videos in minutes. Here’s the magic behind them:

1. Feed your script: Simply paste your existing script or use the built-in AI writing assistants some tools offer to craft your message.
   
2. AI picks the perfect visuals: Forget searching stock footage libraries. The AI engine intelligently searches vast databases to find images, video clips, and music that perfectly complement your script’s narrative.
   
3. Voiceover and polish: Some tools offer AI-generated narration, while others allow you to record your own voiceover. They even handle adding titles, transitions, and effects for a polished look.
   

The result? 

A high-quality video that effectively conveys your message, all without the hassle of traditional video production.

Want to turn your scripts into stunning videos? 

Visit Steve AI today and experience the power of script-to-video technology!

Steps to create Youtube video in under 5 minutes with Steve AI

Step 1

Login to Steve.AI using your e-mail id. 

You will now see your dashboard where you can begin creating your video with AI.

Step 2

You can choose between live action visuals and animated visuals at this stage. 

Let us choose the Live section and click on the Start button in the Script to Live video section.

Step 3

Now, you are at the Script page where you can simply copy-paste your script and the AI divides it into scenes. You can also choose from our library of over 200+ popular script templates and tweak the content on the scenes. Let us choose from a script template for explainer video here.

Once script is sorted, select the options you need such as music, voice-over, visual source as per your plan subscription, etc. Most importantly, enter the most relevant keyword for your video content to help AI understand the overall context better. 

Click on Next. 

Step 4

You can now see a set of video templates to choose from, click on the one you like and voila! The AI creates your video from the script in less than a minute!

On your Workspace, you can review each scene and customize colours, scene length, add/delete scenes, and so much more with the options on the side of your scenes! You can also add your own music tracks by clicking on the Audio section at the bottom. 

If you wish to change the visuals of your scene, you can simple click on Swap and search from millions of media assets to choose the exact visual you want. You can also upload your own visuals for some scenes.

Step 5

Once you have made the required changes, if any, hit Publish and Steve will take you to the download page. Here, you can preview the full video one more time and click on Download.

Sit back and watch Steve completely take care of rendering and finishing the video. You will get your final high-quality video in a few minutes that you can share on YouTube! 

This is truly the best of AI and human creativity coming together, isn’t it? So, have you put your AI video making assistant to work yet?

Guide to create an explainer video

Explainer videos are an excellent way to communicate your business’ product or service without the need for a lengthy text-based explanation. They’re usually between 60 to 90 seconds long, and you can use them to introduce your company, explain how your product works, or highlight some of its benefits.

This guide will discuss everything you need to know about creating an explainer video, including where to start and what things you should think about when making one.

The Different Types of Explainer Videos

Before you begin creating an explainer video, deciding what kind of video you want and need is important. There are different explainer videos of various lengths, styles, and production values.

Whiteboard Video

Whiteboard video uses a hand-drawn animation style to help viewers understand complex ideas. The concept is simple: a narrator explains the problem and then draws on the board to show how the product solves it. It is often used in tech or business niches, where they can help explain complex ideas in easy-to-digest ways.

Animated Video

This type of explainer video uses animation to tell a story. The characters and objects on the screen may be 2D or 3D, but they’re always moving and interacting with each other or with the audience in some way. The visuals make the viewer feel immersed in the product or service being promoted and create a more dynamic and engaging experience.

Live Action Video

A live-action video uses real people and footage to promote a product or service. It’s an incredible brand awareness tool, helping your audience connect with your business and understand what your product or service does in a quick and fun way.

The Benefits of Using Explainer Videos

Explainer videos are perfect for audiences who don’t have much knowledge about your product or service. They’re also short enough that they don’t lose your viewer’s attention span very easily – think about how many times you’ve watched an ad on TV that was 15 minutes long.

According to a 2021 report by Wyzowl, 94% of people have watched an

explainer video to learn more about a product or service. And 84% of people say they’ve been convinced to buy a product or service by watching a brand’s video.

In fact, they’re so effective that many companies have begun using them as part of their marketing strategy. And it makes sense since explainer videos are more engaging than traditional text-based content and can be shared easily on social media channels like Facebook, LinkedIn, and Twitter.

Tips and Tricks for Creating an Effective Explainer Video

Producing an explainer video can be daunting, even if you’re a seasoned marketer. There are many things to consider: the story, design, animation—the list goes on. But don’t worry! We’ve got tips and tricks on how to make an explainer video to help your business grow.

Scriptwriting

Before you start filming, make sure you have a solid script to plan for all the different scenes and visual elements you need to have in your video. This will also help you cut down on editing later.

A good script should include the following elements:

• Introduction: Tells viewers who you are and what your brand represents
• Problem: What’s wrong with an existing product or service? Why do people need your product?
• Solution: How does your product solve the problem? What makes it different from any other solution out there? How will it change lives?
• CTA (Call To Action): What do you want viewers to do after watching your video? What action do they need to take to start using your product or service?

Storyboarding

Once you’ve written your script, it’s time to storyboard it! This is the process where you draw out the scenes from your script one by one so that everyone involved in creating the video can understand what they’re supposed to do and when to do it. 

Steve.ai is a software that helps you create storyboards for your explainer videos, in fact it completely takes care of it. This automated tool makes it easy to go directly from script to first draft of video instead of storyboarding each scene. With Steve.ai, you can focus on the creative part of storyboarding at the script stage and not waste time on repetitive tasks like finding images or formatting text boxes.

Design and Animation Tips

• To make sure your explainer video is effective, you should use images that convey the message of your product clearly and are easy on the eyes. Additionally, use pleasing colors and text that’s readable from across a room (or even from across the street if you’re doing outdoor marketing).

• Consider whether you want your explainer video to be animated or not—animation can be fun but expensive if you don’t have the budget for it. If you go with animation (which is generally recommended), make sure it doesn’t distract from your message.

• Use a video editing tool like VEED or Adobe Express video editors to make sure your explainer video is as polished and professional-looking as possible.

• Ensure that your explainer video has clear calls-to-action (CTAs) throughout your video. This will encourage viewers to take the next step in your sales funnel and convert.

Sound and Voice-over Tips

• Get rid of background noise. If you’re using a microphone, make sure it doesn’t pick up any background sound that could distract from your voice-over.

• Don’t use too much music. Music can be great for setting the mood of your explainer video, but too much can distract from your message or even turn off your audience if they don’t like the song.

• Make sure you have enough time to record. It’s a good idea to practice reading aloud before you start recording so that you’re comfortable with how it sounds—and can be sure your pacing is right.

Choosing the Right Screen Recorder for Explainer Video

If you’re making an explainer video, chances are you want to include visuals that make your message easier to understand. You may also need to capture your computer screen for demonstration purposes. A screen recorder is a perfect tool for this.

When choosing a screen recorder for an explainer video, you should make sure to pick one with the following features:

• Easy-to-use interface: You don’t want to spend hours figuring out how to use your screen recorder. If it’s not intuitive, it will take away from your production time.

• Multiple formats and resolutions available: You want to be able to record in whatever format is needed for your platform and audience. This will help ensure that your video looks great on all devices and screen sizes.
• Capture an entire screen or just a specific window: If you’re recording yourself on a webcam and want to show what’s happening on your computer screen in real-time, selecting which window is being recorded can be useful.
• Export as MP4 or GIF format (if needed): Some platforms require specific file formats before accepting your videos. If you’re planning on uploading to multiple platforms (Facebook, YouTube, etc.), ensure that your software supports the file types required.
• Upload directly to a cloud-based storage platform (if needed): The best screen recorders for explainer videos will allow you to upload your videos on Dropbox or Google Drive. This allows you to easily share the video with others and view it on any device. You can also back up your videos to the cloud, so you don’t have to worry about losing them.

Compressing Your Explainer Video

When you compress a video, you’re making it smaller and faster to download, making it easier for your audience to watch without buffering or lagging. This is super important because you want people to watch your explainer videos in their entirety—and if they can’t do that because of slow-loading videos, they’ll leave and never come back.

The process is done using codecs, which are algorithms that encode and decode digital data. Compression algorithms are designed to remove redundancy in the source data without losing its content or meaning.

Use an excellent video compressor tool that doesn’t significantly reduce the quality of your video. This is especially important if you plan to upload your explainer videos to social media, email them around, or put them on YouTube or another site where viewers will have slow internet connections.

Conclusion

If you’ve read this far, you’re ready to start creating your explainer video. This video marketing strategy is an excellent way to engage potential customers. It can also help you reach new audiences, increase sales conversions, and improve brand awareness.

The good news is that plenty of tools can help you create an explainer video. You can record one on your computer if you have the right apps installed, or even just record it as you talk into the camera.

Once you’ve created your video, don’t forget to share it! The best place to do this is on various social media platforms, such as YouTube, Facebook, Instagram, LinkedIn, and Twitter. Remember, the more often people see your product or service in action, the more likely they are to buy it!

How to create animated explainer videos for SaaS product with AI

With more and more of our lives getting digitalized and evolving with tech, today, SaaS products are a big part of our everyday eco-sysytem. From grammar tools for professionals, task management tools for teams to just about anything that you want to do online, there is likely a SaaS product that either directly helps you do it or enables you to do it in some way. 

Although there are varied products in the SaaS category, one common factor remains that videos are one of the most effective ways to market them. This is particularly true for learning and explainer videos.

Stats say that over 85% of consumers want to see a video when they come to a landing page. 36% of the audience say that they want more explainer-style content to learn about various products including SaaS products.

So today, let us see how to create the perfect explainer video for SaaS products that works amazingly well for your audience in a matter of minutes with Steve! Only, it is not just any other regular stock footage video, we are talking about instantly engaging animated videos!

Let’s dive in:

Step 1

Login to Steve with your e-mail id. Select the animation tab on your dashboard and click on the Script to Animated Video button.

Step 2

You will come to the script page where you can either enter your own script or select from a pre-generated list of popular explainer script templates and tweak as per your product features.

We have entered a new script for this example.

You can now select the source for the visuals, add music and voiceover if required, and most importantly enter a keyword for the AI to understand the context of the video.

This completes the script and media section.

Click Next and choose a template for the video.

Step 3

On your workspace, you can now see that your animated explainer video is ready!

Review the scenes and make any edits as needed.

You can swap characters, expressions or actions. 

And, you can also add or delete scenes, edit the text layout on the scene, increase/decrease scene length and much more on the edit options that are provided.

Step 4

Preview the final video, hit Publish and your video is ready!

Download the video in various qualities of exports and share it on your preferred channels!

That was 4 simple steps to create an amazing animated explainer video. It is no wonder that Steve is not just a tool but is called an AI video making assistant for you.

Try it out and let us know how it has helped you elevate the video strategy for your SaaS product.

5 reasons to create animated explainer videos with AI

Videos are among the most engaging, most seamless pieces of communication today in the digital world. Stats such as the Cisco reports that said 82% of internet usage in 2022 came from videos have shown that the video ecosystem is growing by leaps and bounds and is only going to get bigger.

As videos become ubiquitous, what does it mean for brands? How can brand communicators leverage the versatile tool that video is? Well, the answer lies in picking the best format of video that works for your business and the best channel that will take it to your audience.

In the list of some of the best video formats that work for brand communication, right on the top is the explainer video format. What is an explainer video? A video that demonstrates the workings, the process or the usefulness of your product or service can be called an explainer video.

This ticks really important boxes such as creating customer awareness, communicating product value, increasing user adaptability to product/service through demonstration, and so much more. From people who are exploring new products to people who are looking to learn about a specific topic, there is a huge audience for learning videos and explainer videos cater to this large audience while widening your potential user base. 

Once you have the channels to reach the audience, it is time to think of making your content as unique as possible to retain their attention and convey what you want to say. And, this is where animated content saves the day and how! 

But wait, how does one create animated videos without spending a bomb on specialist video creators? Well, making video creation, even the animated video content, almost as accessible as watching a video is ……AI!

Bringing all of these amazing elements together, let us now take a brief look at the advantages of creating an animated explainer video for your brand using AI. 

User education made easy

User education is a major part of almost every go-to-market strategy. Explainer videos are great tools for this. Using animated content in explainer videos further enhances the quality of user experience, making the content immersive and engaging.

The No-Shoot advantage

With animated videos, one of the biggest advantages is that the whole process of shooting for content can be done away with. Further, the animated visuals offer more scope to showcase varied visuals that wouldn’t be possible with live-action content.

Bring entertainment and education together

Animated videos are perfect to mix entertainment and education for the audience to lap up. By enabling video creators to be more creative and experiment with more characters, these videos can truly become assets to your brand communications.

AI assistant gets the work done in minutes!

Now, to the question of how we make animated videos without breaking the bank and spending weeks – Enter Steve! The AI tool creates animated content in minutes that is a breeze to customize in one click. Get that video making AI assistant to create animated content consistently.

Automate video production 

Extending from the previous point, your video making AI assistant could automate the entire production process by converting script to animated video in minutes, complete with music/voice-overs and render the visuals for you to download in one click.

So, login to Steve and start creating animated explainer videos for your brand now and elevate your content strategy right away!

How to make Explainer Video Ads

Explainer videos are videos that take the audience on a detailed course of how a product or technology or concept works. They are very popular, especially on YouTube, and help brands and content creators provide a lot of valuable education to their specific audiences on just the things that they are looking to learn about.

For example, take a SaaS company that wants to create content on how their new product can be useful to users. An explainer video that actually shows the product in working would be a manual for the audience as well as help in highlighting the main features and advantages of the product. Explainer videos are easy to follow, have bite-sized explanations, and over 95% of people have said that it is the video format that they view to more about products.

Given the appeal of explainer videos, what would leverage this power and take this content to a wonder audience?  Creating explainer video ads! These are simply well-made explainer videos that are converted into ads on specific channels such as YouTube and social media.

So, how does one make great explainer videos that work as ads too? Here are some insights:

• While making a walkthrough video, make it a point to stop and highlight major features
• Divide the content into smaller pieces to delve deeper into each part of the product
• Use unique visuals, such as animated content, to distinguish your content from the clutter
• Use AI tools to bring down the cost and time of creating these videos while also maintaining great quality output and visuals

While the first few points help you plan your content, the last point is where Steve is the perfect tool for you. Convert text content into highly captivating videos in a matter of minutes with the AI taking care of the full video production for you!

How do you create explainer video ads with Steve in a few clicks? Here are the simple steps:

Step 1

Login to Steve with your e-mail id. Select the live/animation tab on your dashboard and click on the Script to Video button.

Let us create an animated video for this example.

Step 2

You will come to the script page where you can either enter your own script or select from a pre-generated list of popular script templates that include multiple explainer video templates.

We have selected an existing template. 

You can now edit the text to suit your content. You can also select the source for the visuals, add music and voiceover if required, and most importantly enter a keyword for the AI to understand the context of the video.

Click Next and choose a template for the video.

Step 3

On your workspace, you can review the scenes and make any edits as needed.

You can swap characters, expressions or actions. And, you can also add or delete scenes, edit the text layout on the scene, increase/decrease scene length and much more on the edit options that are provided.

Step 4

Preview the final video, hit Publish and your video is ready!

Download the video in various qualities of exports and share it on your preferred channels!

It is that easy! Try it out right away and create impactful explainer ads for your channels!