video making – Steve AI Blog | AI Video Making Tips https://www.steve.ai/blog The Only AI tool for video making Mon, 08 Jul 2024 10:16:01 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 AI-Generated Content: Exploring the Boundaries of Creativity in Video Making https://www.steve.ai/blog/exploring-creativity-boundaries-video-making/ https://www.steve.ai/blog/exploring-creativity-boundaries-video-making/#respond Wed, 13 Mar 2024 13:39:36 +0000 https://www.steve.ai/blog/?p=33855

With all the buzz that ChatGPT or Midjourney has been seeing lately, you have to be living under a rock to not know about AI. Indeed, this technological advancement has taken the world by storm. More and more companies have taken various AI tools and software and are now including them in their content-making arsenal. 

Video creation and editing have perhaps seen the most transformation under AI. From automatically clipping your videos to generating human-like avatars, let’s take a look at how AI can help you get creative with your videos.

What Can AI Do For Video Creation

AI For Video Editing

Video editing is made so much easier with AI. Gone are the days of manually clipping, trimming, or reviewing your content. With various AI tools, you can now automate these tasks with just a few clicks. Editors can then instead focus on other creative aspects of the video instead of wasting time on these labor-intensive tasks. 

AI video editing software can also help in vastly improving a video’s quality. AI does this by using its algorithm to analyze a low-resolution video’s frames, content, and structure. From there, they create a higher-resolution version of these frames. AI also adds some post-processing techniques such as color correction, sharpening, or filtering. All of these can help turn your low-quality video into a 4K one. 

AI For Adding Visual Effects

Visual upgrades such as color correction, lighting adjustments, or video stabilization can now be automatically added through AI. They can also help in color grading, which ensures that your videos have a consistent color tone throughout. 

Some AI tools also offer a background-remover feature. Instead of manually cutting out an object or person from their background, you can use AI to detect and automatically remove it. It also helps you create a more visually immersive video by adding different environments as your background without the need for a green screen. Imagine, you can transport yourself to a snowy landscape even if you shoot your video in your sunny backyard! 

Need a “human” to talk and present in your videos? AI got that covered as well. You can now generate a realistic-looking digital avatar in your videos through tools like Synthesia or DeepBrain AI. These can help you save up on paying for actors or models for your videos.

AI For Text-to-Video Generation

The power of AI even extends to creating a video based on your text. You can see this in action with our very own Text To Video converter tool. Simply upload your script or choose from an AI-generated script from premade categories (this can range from an explainer video or a birthday wishes video). From there, the AI will then generate a video. 

According to studies, viewers remember 95% of a message when delivered by video but only 10% by text. This issue can be easily solved by text-to-video tools as marketers can now create multiple videos in a short amount of time without using too much time or resources. 

AI For Optimized Audio Quality

Audio is an important factor in a high-quality video, and AI knows that as well. AI video editing tools can automatically reduce background noise, increase volume, isolate sounds, and apply speech enhancement. This results in clearer and cleaner audio in your videos.

AI can also automatically sync your audio and video, thus ensuring that the right audio plays. Some tools have an auto-ducking feature where they can match the sound effects or background music to the video. For example, when people are talking the background music is lowered, and increased again when they stop. 

AI can even “dub” your videos now. AI can use speech synthesis and voice conversion algorithms to reproduce human speech in whatever style or language you need. This helps in creating voice overs, narrations, or creating localized marketing videos.  

AI For Subtitles 

Did you know that 92% of people watching videos on their phone watch it with the sound off? This is because people tend to watch their videos in public places and tend to mute videos to avoid disturbing people.

While it may be good for etiquette, it’s a problem for marketers to put their message across without their audience actually hearing their message. This is where the importance of subtitles or captions come in. 

Thankfully, AI tools can now automatically add captions or subtitles to your video. This saves time in having to manually transcribe your videos. 

What Else Can AI Do For Content Marketing

AI is not only limited to video editing but to other aspects of content creation. You can even use it for building your brand authority and identity by using tools like business name generator, AI logo generator, or color palette generators.  

Image creation has been vastly transformed under AI. We see this with the immense popularity of AI image generator tools such as Freepik AI Image generator, Midjourney, DALL-E 2, and ImageFX. Remember the 90s yearbook photo trend that went viral in TikTok last 2023? That was from Epik, another AI image tool.

Content writing is also made accessible through AI writer. You can see this in the rise of ChatGPT, with people using it to easily craft their blog articles, social media captions, or email marketing. Al Humanizer can be used by individuals to give Al-generated text a more human-like tone and prevent detection by Al Content. You can even “train” the tool to write in your specific brand voice (whether your brand sounds formal, approachable, witty, etc.). 

Conclusion

AI has taken the world by storm and it’s for a good reason. It makes editing easier and faster, giving us more time to focus on other creative aspects instead of wasting time on menial tasks. 

Of course, AI is not completely without any issues. However, just like with any other tool or technology, it’s up to all of us to use them responsibly. AI should be seen as a tool to help you, instead of viewing it as a threat.

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Interactive Videos: Engaging Audiences in a Clickable World https://www.steve.ai/blog/interactive-videos-engaging-audiences/ https://www.steve.ai/blog/interactive-videos-engaging-audiences/#respond Fri, 16 Feb 2024 13:12:23 +0000 https://www.steve.ai/blog/?p=33818

Interactive videos are exploding in popularity. But what are they, and how do they differ from the standard video format we’re used to?

The short answer is that unlike traditional linear videos, where users have the option to “Play, Pause, Fast Forward, and Rewind,” interactive videos also include clickable or touchable hotspots that viewers can interact with.

Interactive videos are being used successfully for many different purposes, including:

  • Moving the screen 360° to explore an environment.
  • Revealing information about on-screen products and linking to online stores.
  • Allowing viewers of training videos to make decisions that affect various outcomes.
  • Moving between different storylines for “choose your own adventure” entertainment.
  • Answering questionnaires or polls.

However they are used, interactive videos generate greater engagement by immersing viewers more deeply in the subject matter. So, if you’re looking for new ways to improve conversions and grow your sales, this new media format could prove invaluable.

The Power of Interactive Videos

There’s no denying that interactive videos are much more costly and time-consuming to create than a traditional YouTube promotional film. However, at a time when attention spans are plummeting, the extra effort can skyrocket your marketing campaigns.

Here are just a few of the reasons a good interactive video trumps a regular linear version:

  • Higher conversion rates: According to research, interactive videos have click-through rates of around 11%. By contrast, a typical YouTube video may only achieve 1%.
  • Better engagement: Interactive videos create an active rather than passive viewing experience that captivates viewers and encourages them to continue watching.
  • More memorable: Even if a viewer isn’t interested in the subject matter of your interactive video, the sheer novelty factor may be enough for them to keep watching. 
  • Improved data collection: Certain interactive video tools allow you to track exactly how people interact with certain video elements rather than simply reporting on data collection how long they spent watching.

The Different Features of Interactive Videos

So far, we’ve touched on how businesses use interactive videos and their benefits over traditional media forms. But what exactly is an interactive video? Or, more precisely, what features can be added to a basic video to make it a more immersive experience?

Here are some of the most common methods and technologies:

Clickable or tappable hotspots

Hotspots are areas on a video that can be clicked or tapped to reveal more information. There are two ways hotspots can be implemented:

  • Static Hotspots, as the name suggests, appear on fixed areas of the screen.
  • Sticky Hotspots appear attached to an object as it moves around a scene. This feature is most often used to give additional context to products. For example, print-on-demand companies that allow you to make your own t-shirt could use sticky hotspots to let viewers learn more about various fabric styles and print methods.

Now, let’s look at some examples of how hotpots can be used in interactive videos:

  • Hotspots can be used to allow a viewer to jump to a scene of their choice. This effect is known as branching. Using the example mentioned a moment ago, a printing or clothing company might use branching to give viewers the option to view ‘custom hoodies’ or ‘custom tote bags‘, and the video would then branch to a new scene depending on the viewer’s choice.
  • When a hotspot is clicked or tapped, an overlay might appear, providing additional information, such as a product’s price, specifications, or interesting facts for e-Learning purposes.
  • Hotspots are also an excellent method for diverting traffic from a video to a website or eCommerce product page.

360 Degree Experiences

Unlike regular videos, 360° video is recorded in all directions using a special camera. While watching these videos, viewers can control the viewing angle and watch the action from any perspective. Of course, 360° videos can also incorporate hotspots and branching, making for a completely immersive experience.

Tools and Platforms for Creating Interactive Videos

The interactive video sector is still in its infancy. Unfortunately, that means many of the services are expensive or aimed at larger corporate and B2B clients. However, we were able to put together a list of useful resources to help you get started:

i) Eko Studio is a powerful online interactive video tool that’s easy to learn and completely free.

ii) Steve.ai is an online tool, which helps to generate videos in minutes and price starts at only 15$ per month. 

iii) Rapt Media is considered an industry leader in the interactive video space. Unfortunately, the service is aimed at larger companies, so you’ll need deep pockets!

iv) WIREWAX is another big player, with software available from $1000/month.

v) Mindstamp allows you to add buttons, hotspots, drawings and more to your videos. The starter package is very reasonable, at under $30/month for a single user.

vi) DilogR has more of a marketing slant, and offers quizzes, interactive videos, and more for around $100/month.

vii) Adobe Captivate is a powerful eLearning tool that can be used to create interactive video — though you’ll need to do some customization. Once you get the hang of the software, you’ll be able to produce some incredible educational programs.

Real-life Case Studies

Honda: The Other Side

Honda successfully used an interactive video to market their sporty Civic Type R model. The idea of the video was simple but effective: The car in question led a double life. By day, the vehicle and its owner carefully transported a family. However, if viewers pressed “R” on their keyboards, the camera would jump to a parallel storyline where the car and its owner chased art thieves. 

This interactive video beautifully conveyed how Honda made practical family vehicles that could still be exciting when the situation demanded.

Deloitte: Will You Fit into Deloitte?

Professional services firm Deloitte’s interactive video aimed to introduce new candidates to the company’s workplace culture. Viewers were taken through a series of situations and presented with choices that each had their own consequences. The video was widely appreciated and heavily shared on social media. 

Philips: Click & Style

Philips’ interactive video is an excellent example of using hotspots effectively. The video began with the protagonist asking the viewer to choose a style for him. The viewer then picked hotspots at various stages of the film, with each interaction leading to a different storyline.

Although the video was purely about making more sales, its amazing storyline kept viewers engaged and was responsible for dramatically increasing traffic to the company’s website.

Samsung: The Anatomy of Surf

To coincide with the launch of their Gear VR, Samsung commissioned an interactive 3D surfing video narrated by pro surfer Ian Walsh. The film gave a realistic, slow-motion perspective inside the barrel of a wave, and viewers could pan and tilt the camera to see the action from every angle.

Tips and Tricks

1. Don’t just display products or add “Buy Now” buttons, but instead, try and tell an immersive story that generates emotion and hooks your audience, compelling them to keep watching.

    2. If your interactive video is intended as a sales tool, not everyone who watches will end up making a purchase. Make sure to also capture email addresses or other lead information so that you can continue marketing to viewers long after they’ve finished watching.

    3. Keep your interactive video script short and punchy. Although it sounds obvious, ensure that you are using as many interactive elements as possible to use the medium to its fullest and keep viewers engaged.

    4. To generate sales using video, you need to take viewers on an emotional journey. Interactive videos can work fantastically when it comes to creating a sense of surprise or humor, for example, so take full advantage of everything the medium has to offer.

    5. A dopamine rush can be a powerful sales tool if used correctly. When it comes to interactive videos, giving viewers a sense of achievement (gamification) by allowing them to unlock special features or progress through a narrative can massively boost conversion.

    6. The more complex an interactive video, the more costly it will be to create. You can save a lot of time and money by creating a detailed storyboard before approaching prospective video production companies. The more information and scripting you’re able to provide, the better.

    7. Remember that your interactive video will likely be watched on tablets and smartphones. To ensure an optimal user experience, consider using UX design software to ensure that clickable elements are easily visible and accessible on smaller screens.

    8. Your interactive video project isn’t finished once the final film has been uploaded. For your marketing campaign to succeed, you’ll need the video to go viral —at least in your own niche. For that to happen, you’ll need a well-executed social media campaign.

    Conclusion

    Making interactive videos requires a great deal of planning and careful consideration of your audience or target market. However, as part of a well-executed market campaign, they can be a potent sales or lead generation tool.

    Creating a “choose your own adventure” style film or adding targeted product recommendations into a video advert would have seemed like pure science fiction just a few decades ago. Yet today, plenty of cloud-based interactive video platforms and software tools exist, allowing you to get started right away.

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    How Can Using Video Content Increase the Brand Awareness of Your Small Business? https://www.steve.ai/blog/how-can-using-video-content-increase-brand-awareness/ https://www.steve.ai/blog/how-can-using-video-content-increase-brand-awareness/#respond Fri, 15 Dec 2023 18:43:36 +0000 https://www.steve.ai/blog/?p=33661

    The challenge for business owners today is how to retain the attention of their clients. In these digital times, people’s devices are saturated with loads of content that overwhelm the senses. Usually, big brands flood your feed due to their large marketing resources. Making it hard for small businesses to compete.

    For small businesses, they must make extra efforts to stand out from the crowd. Employing the help of video content is an excellent way to make a lasting impact on their target market. Impact that’ll help increase awareness for their brands. This also gives SMEs the unique opportunity to connect with their audience in a way that traditional methods struggle to achieve.

    If you’re ready to learn about how videos can help increase brand awareness for your small business, then keep reading!

    Tell A Story

    Using video content for your brand allows you to breathe life into your brand’s story. It allows your customers to immerse themselves in your tale and connect with your company’s values.

    Nowadays, customers love a good story. Knowing your brand’s story makes it more likely for them to purchase your products. 

    More Content Plans

    A good marketing trend to know is to utilize your video content for your digital channels. This enables your brand to target your market much better and provide engaging content. It also helps you utilize your content on more than just one channel, allowing you to reap better results across channels.

    Maximize your small business’ impact by cross-posting your video on various social media channels. Connect with your target market and show up on their social media. This allows you to create a more personalized experience with your company while also increasing your brand’s awareness. 

    Improve Website Performance

    Did you know that you can harness the power of video content on your website and that it can positively impact your website’s performance? Yes, it’s true.

    A basis that Google uses to measure your website’s performance and rank it higher on its search engine results is the bounce rate. The bounce rate is calculated by the length of time a viewer spends on your page. So, the longer someone stays on your page, the lower the bounce rate. 

    By adding videos to your web pages, you can engage your customers and have them stay on your page longer because they’re entertained. In case you are unsure of where to start building your site, you can always take the help of available AI Website Builder to simplify the website creation process.

    Show Off Your Products

    If you want to show off your products in a dynamic way, video content is a great way to do so. 

    Using short-form video marketing and showing off your products in action enable clients to imagine what it’s like to use it. Of course, you can also use videos to do the following concepts:

    • How-to guides
    • Demonstration videos
    • FAQs
    • Customer testimonials
    • Behind-the-scenes footage
    • Comparison videos
    • 360-degree views
    • Successful user cases

    If you can show off your products in any of these ways, you’re guaranteed to yield better company results.

    Better Customer Relationship

    Using video to showcase your brand can give your customers a much better experience with your brand. Educational videos are much easier to digest and much more interactive compared to other mediums.

    Harnessing the power of videos and being generous with the information you share is an excellent way to show off your expertise while increasing user engagement. It also makes the knowledge more digestible for your clients. This positions your brand as more approachable, genuine, and generous. 

    So, as you can see, the way you convey your brand’s message plays a huge role in customer relationships.

    Making Your Business Stand Out With Steve.AI

    Throughout this article, we’ve told you about the impact video content can have on your target market. However, as a small business, it can be difficult to make video content with a limited budget. Especially if you’re focusing your resources on other aspects of your business. 

    Thankfully, AI has been transforming video production and making it more affordable for businesses everywhere. If you also want to create video content, you can invest in a reliable AI video production tool like Steve.AI.

    Steve.AI is a video production platform that can help you create live and animated videos by inputting your needs in text. You can create the perfect media asset in just a couple of keystrokes. Are you ready to create engaging video content for your small business to increase brand awareness? Sign up with Steve.AI for FREE today!

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    How to Create a Stunning Product Video in Just 24 Hours https://www.steve.ai/blog/how-to-create-stunning-product-video-in-24-hours/ https://www.steve.ai/blog/how-to-create-stunning-product-video-in-24-hours/#respond Fri, 24 Nov 2023 12:30:27 +0000 https://www.steve.ai/blog/?p=33640 Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time.

    According to a HubSpot survey, 65% of marketers revealed that production is the most costly aspect of creating video content.

    That’s a hefty price to pay.

    A product based company already has to pay for production costs, research & development costs, marketing costs, etc. 

    So, it is only wise to save some cost while creating a product video. 

    Product videos are one of the most effective ways to showcase your product and value proposition to potential customers. 

    Creating a product video can be daunting, especially if you have a tight deadline and a limited budget. 

    How can you create a stunning product video in 24 hours?

    The answer is simple: Use Steve.AI. 

    It is the ultimate AI-powered video creation tool that can help you make engaging live or animated videos from text in just minutes. Steve.AI is a revolutionary tool that automatically picks the right creative media assets for your video based on your script. 

    Say, if you are an e-commerce business and you are creating good product videos, it can be a daunting task to create videos for 1000s of products, here, you can leverage Steve.AI.

    To give you an idea of what kind of video you can create with our product video maker, here is an example of an e-commerce video showcasing a side table’s features and benefits. 

    With Steve.AI, you can produce stunning 4K quality videos in minutes without breaking a sweat.

    Here are the steps to create a stunning product video in just 24 hours with Steve.AI:

    Step 1: Write a script for your product video

    A script is the backbone of your video, and it should include the following elements: A catchy headline, a captivating opening, a clear problem statement, a compelling solution, a unique value proposition, a strong call to action, and a memorable closing. 

    Your script should be concise and compelling, and it should address the pain points and needs of your target audience.

    Step 2: Paste your script into Steve.AI and choose the type of video you want to create. 

    You can choose between live or animated videos, depending on your preference and goal. Live videos are more realistic and authentic, while animated videos are more creative and fun. 

    Product Video Making

    You can also choose the style, the tone, the voice-over, and the music for your video.

    Step 3: Review and edit your video 

    Steve.AI will generate a preview of your video based on your script and choices. You can review and edit your video as much as you want until you are satisfied with the result. You can change the media assets, the transitions, the captions, the colors, the fonts, and more. 

    Product Demonstration Video Maker

    You can also upload your own images, videos, logos, and other branding elements to make your video more personalized.

    Step 4: Download and share your video

    Once you are happy with your video, you can download it and share it with your audience on various platforms. You can embed it on your website, landing page, or blog post to boost your online presence and conversions.

    Create a Product Video

    That’s it! You have just created a stunning product video in just 24 hours with Steve.AI. Isn’t that amazing?Watch this simple tutorial on how to create videos in a short time here and create your first video using our product video maker. Sign up on Steve.AI here.

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    How AI is Transforming Video Production: Trends and Innovations https://www.steve.ai/blog/how-ai-transforming-video-production/ https://www.steve.ai/blog/how-ai-transforming-video-production/#respond Mon, 13 Nov 2023 18:38:10 +0000 https://www.steve.ai/blog/?p=33625

    As technology continues to evolve, the involvement of artificial intelligence in creative processes is transforming the way we plan, produce, publish, and consume digital content. AI is helping content creators and brand owners automate repetitive tasks, streamline workflows, and inform pre-production decisions. 

    From creating AI-generated logos to publishing marketing videos that improve brand equity, we’ve seen artificial intelligence and its subsets — natural language processing and machine learning — take up the mantle for innovation. 

    Powered by AI, what video production has gone through can be called nothing less than transformative. In today’s article, we will talk about some groundbreaking innovations that have impacted the world of videography most significantly. 

    AI-Fueled Innovations in Videography

    What AI can do in video-making is truly spectacular. Take a look at a few of its achievements.

    1. Streamlining the pre-production process

    AI is making huge strides in the field of script-to-screen visualization. Filmmakers are using AI-driven previsualization tools to input their entire scripts into these storyboarding programs. These tools, in turn, analyze the script, highlight key moments, suggest scenes and layouts, recommend character placement, and enrich the entire decision-making process. 

    In other words, they give you a blueprint of how your video will potentially look as you go from one creative choice to another. 

    Leveraging these incredible AI-powered programs, filmmakers can test various camera angles, estimate resources more accurately, and make more informed creative decisions. 

    2. Enhanced visual effects

    Arguably the most visible impact of AI’s power on videography has been in the realm of CGI and visual effects (VFX). From cartoonish animations to creating surrealist creatures that belong to fantastical lands, everything is now possible thanks to AI’s limitless capability of learning. 

    AI’s deep learning models like generative adversarial networks (GANs) were instrumental in enabling Disney to create lifelike animals for its 2016 global blockbuster, The Jungle Book

    On a much smaller scale, content creators, brand owners, and social media influencers use AI-powered visual effects tools to create their own videos every day. Video editing programs like Adobe’s Creative Cloud and Premier Pro have helped countless content creators and professional editors surpass their wildest imaginations of creative vision. 

    As AI continues to evolve even more, we are excited to see what else it can do to proper human imagination. 

    3. Audio enhancements in video productions

    AI has made it possible for filmmakers to make massive improvements in sound design for video production. Leveraging deep learning, sophisticated algorithms, and machine learning, AI technologies can now help you enhance audio recordings, eliminate background noise, and restore archival audio. 

    Tools like Adobe Audition’s Noise Reduction feature and iZotope’s RX series are examples of AI-powered audio restoration solutions.

    Through natural language processing, you can now use AI to improve speech recognition, isolate individual elements from within an audio track (separating dialogue from background noise), and even identify emotional content in audio to further harness its power. 

    All of these capabilities (and more) are not only enhancing the creative process of making a video but also improving the final result.  

    4. Improving the accessibility of video content

    As a content creator, you want your videos to enjoy immense reach and popularity. Language barriers and abilities-related challenges can make that difficult to happen. 

    But with AI on your side, you can overcome these challenges and create inclusive video-viewing experiences that are immersive and accessible. 

    With AI’s speech recognition tools, you can create videos with closed captions that overcome a lot of these challenges. People who are hard of hearing can benefit hugely from closed captions and enjoy the video without any disruption. 

    In the same vein, AI translation tools can equip your videos with multilingual subtitles. So your audiences, no matter which part of the world they are in, can consume your content, enjoy it, and feel the emotions you want to evoke. 

    5. Automating labor-intensive editing

    One of the critical contributions of machine learning in video editing is its ability to automate labor-intensive tasks. Traditionally, video editing involves manually identifying and categorizing footage, trimming clips, adjusting transitions, and applying visual effects. By leveraging deep learning algorithms, AI-powered editing tools can automatically analyze raw footage, recognize key moments, and automatically generate edited versions of videos automatically. This automation eliminates the need for manual, time-consuming editing tasks.

    6. Tailored video editing to fit the editor’s style

    Whether you’re an A-list filmmaker or a local content creator, the fact is that you have a unique style of visual storytelling that’s all your own. Depending on your years of video making, chances are that your unique style has become more refined and pronounced. 

    One of the strongest areas where AI shows the most potential is that it can learn your style. You can set up your editing software’s parameters according to your stylistic preferences and it will adjust its editing to suit your taste. It will also offer suggestions so you can improve upon what you’re doing, and recommend ideas that can elevate your visual style more. 

    This personal approach adds the human touch to the entire process and ensures consistency across videos. 

    7. Refined and insightful video analytics

    Three unique AI-powered technologies are empowering video analytics to shape the future of video making and consumption. These include object recognition, scene detection, and object tracking. 

    Object recognition algorithms identify and catalog objects or individuals in a video frame. Scene detection technologies can identify and categorize scenes based on context, characters, and or changes in scenery. Object tracking tools can be used to track a single or multiple objects or individuals in a video frame. 

    Combined, all three kinds of algorithms mean content marketers and filmmakers now have immense opportunities to optimize their video content for more engagement and traction. You can now study these insights and analyze where you need to make improvements in the video, and what can be the best ways to publish and promote what you’ve created. 

    The Takeaway

    The days are gone when you looked at AI and reduced it to an unthinking technology that can only work as a bot and automate your repetitive mundane tasks. 

    Time has shown just how creative and intelligent AI can be. Content creators and marketers who leveraged this brilliance in its initial days are now leagues ahead of those who are just waking up to the wonders of AI-powered videography. 

    No matter where you find yourself on this spectrum, just know that AI has emerged as your most powerful creative collaborator and you must take it along as you strive to conquer the many forts of epic video creation.

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    Human Vs AI: Nike’s Rise of the Kids Video Reinvented https://www.steve.ai/blog/human-vs-ai-nikes-rise-of-the-kids-video-reinvented/ https://www.steve.ai/blog/human-vs-ai-nikes-rise-of-the-kids-video-reinvented/#respond Tue, 26 Sep 2023 19:39:21 +0000 https://www.steve.ai/blog/?p=33509 Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time.

    The Human Vs AI campaign is back, and this time, we have taken it to the next level.

    Now that we’ve successfully completed both the Apple and Budweiser campaigns, we’re thrilled to introduce our third installment of the “Human Vs AI” campaign. 

    This journey has been nothing short of exhilarating for the Steve team, from the initial concept discussions to recreating renowned ads.

    Our first two videos in this series, where we remade the Budweiser and Apple ads, were loved by Steve users, the AI community, and people who create videos.

    Now, for our third video, we have gone head-to-head with another giant – Nike

    V5XrZOIjOHdqiSYmFyEAgwSvNR6hudrIZAhzeAFuK8HF8Mf9FGZICbSHUq7R vtOx3Lgk3jWSW8KtmcAUYeLXnt317X95gL26QqgsjPdPYWo

    Nike is one of the most iconic brands in the world, known for its inspiring and innovative campaigns. 

    One of their recent ads, titled “Rise of the Kids,” showcases the creativity and passion of young athletes from across the Middle East and challenges the common misconceptions that parents have about physical activity. 

    The ad features stunning visuals, dynamic editing, and a catchy soundtrack that captures the spirit of the kids and their love for sport.

    We have chosen to recreate this Nike video using Steve.AI for our latest Human vs AI campaign

    And we think the result is pretty impressive. Watch it for yourself.

    How did we do it?

    We recreated the above Nike video by following the below steps.

    Step 1: We uploaded the original video file of the Nike ad to Steve using the “Voice to Video” feature.

    Steve.AI App

    Step 2: Steve transcribed the audio from the original ad and created a script based on it. We made some slight modifications to the script.

    Step 3: We then inserted relevant keywords into the script, and we did not select the voice-over or music since we had our own voice-over.

    Step 4: Steve generates the first version of the video, incorporating relevant visuals that support the script.

    Step 5: We then uploaded the audio file from the original video to ensure synchronization with the visuals.

    Step 6: We made some necessary replacements of images and videos to enhance the visual impact and relevance.

    AI Video Making with relevant Images

    Step 7: This is a crucial step. We trimmed the video by selecting the right timeline and adjusted scene durations to synchronize the visuals with the original audio perfectly. This ensures a seamless viewing experience.

    AI Video Making

    Step 8:  We hide the text elements in all slides.

    Human VS AI Nike Video Recreation

    Step 9: The video is ready for preview, we checked whether all the elements were in place. 

    ​​The result?

    A stunning video that looks almost identical to the original Nike- Rise of the Kids ad. We were amazed by how well Steve.AI captured the essence and message of the ad and how it replicated the visual style and quality of the original. The video is engaging, inspiring, and fun to watch, just like the original.

    But don’t take our word for it. You watched the above video yourself, and now tell us if you can tell the difference between the human-made and AI-made versions.

    The Usual Challenges

    One of the challenges that many face is creating videos in different languages for different audiences. Steve.AI solves this problem by offering multilingual options that allow you to generate videos in any language you want. 

    You can simply write your script, and then you can choose from a variety of voice-over options or add subtitles to your video.

    With Steve.AI, you can create videos in six languages: English, French, Portuguese, German, Italian and Spanish.

    Multi Language Video Maker

    Another challenge that many come across is finding high-quality media assets that suit their needs. Steve.AI now has a vast range of media assets that you can choose from, including images, videos, music, sound effects, animations, etc. 

    You can also check out Steve.AI’s library to create diverse images using AI. 

    For example, you can generate images of people with different ethnicities, ages, genders, expressions, poses, etc.

    Conclusion

    Our journey of recreating iconic videos like Apple, Budweiser, and now, Nike- The Rise of Kids has highlighted the power of both human creativity and the use of AI tools like Steve.AI. 

    AI enables us to optimize content creation efficiently and cost-effectively without compromising quality. You can create such high-budget human-made videos with Steve.AI within minutes and at a lower budget (mention price)

    As we continue this series, including our successful completion of the third campaign, “Nike – Rise of Kids,” we’d love to hear your thoughts on the video. 

    What’s holding you back from recreating your very own iconic ad? If you’d like for us to tackle another epic brand video, do let us know your ideas through team@steve.ai

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    How to Localize Your Video Content for Different Audiences Using an AI Multi language Video Maker https://www.steve.ai/blog/how-to-localize-your-video-content-for-different-audiences-using-an-ai-multi-language-video-maker/ https://www.steve.ai/blog/how-to-localize-your-video-content-for-different-audiences-using-an-ai-multi-language-video-maker/#respond Thu, 21 Sep 2023 13:40:56 +0000 https://www.steve.ai/blog/?p=33488 Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time.

    Tons and tons of video content are being created daily but how many videos reach and connect with the people all over the world?

    Video content is a powerful way to communicate your message, showcase your brand, and engage your audience.

    But how do you make sure that your video content resonates with different audiences around the world? 

    How do you overcome the language that might prevent your video from being understood?

    The answer is simple: Localize your video content. 

    Localizing your video content means adapting it to the specific needs, preferences, and expectations of your target audience in different regions or countries. 

    Localizing your video content can help you increase your reach, relevance, and reputation in the global market.

    But how do you localize your video content without spending a lot of time, money, and effort? 

    You could hire a professional translator, but that would be expensive and it might exceed your budget. 

    You could also use manual video editing software, but that would require a lot of skills and creativity.

    Fortunately, there is a better, easy and time saving solution: Using an AI multi language video maker

    Yes, AI can make your life easier.

    Let me introduce you to Steve.AI, a text to video creation tool where you can create multilanguage videos that can cater to different audiences around the world.

    In Steve.AI, you can create video in six languages: English, French, German, Italian, Portuguese and Spanish.

    You can also customize your video with your own logo, colors, fonts, and style.

    Here are the steps to create and localize your video content with Steve.AI:

    Step 1: Sign up on Steve.AI and choose the animation/live type.

    Multi Language Video Maker

    Step 2: Click on “Create” and choose the category for your video.

    Multilingual Video

    Step 3: Enter your script as per your idea or you can ask Steve.AI to create a sample script. 

    Multi Language Video Scripting

    Step 4: Go to ‘Add voice over’ and you can select upto 6 languages supported by Steve.AI : English, French, German, Italian, Portuguese and Spanish.

    Multi Language Video Creation

    Step 5: Click on “Next” and choose the video size and style.

    Multi Language Video templates

    Step 6: Preview your video content and make any changes you want. You can edit the layout, color, screentime, and transitions. Steve.AI has subtitles for your video and you can also edit the text in the script page.

    Multi Language Video Making

    Step 7: Download your video content and share it to the regional audience you want.

    So simple, isn’t it?

    In minutes, you can create and localize your video content for different platforms and audiences in different languages.

    Try Steve.AI today and see for yourself how easy it is to create professional videos that engage your audience.

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    How to Use Animated Videos for Product Promotion and Sales using Cartoon Video Maker https://www.steve.ai/blog/how-to-use-animated-videos-product-promotion-sales-using-cartoon-video-maker/ https://www.steve.ai/blog/how-to-use-animated-videos-product-promotion-sales-using-cartoon-video-maker/#respond Thu, 21 Sep 2023 12:30:43 +0000 https://www.steve.ai/blog/?p=33483 Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time.

    Do you want to create a video that boosts your product sales and impresses your customers? 

    You might want to consider animated videos as a solution for your needs.

    Animated videos are a great way to grab attention and communicate your message, whether it’s on social media, a sales pitch, a video marketing campaign, or at a company event. 

    They are captivating and can deliver a lot of information in a short span of time.

    Moreover, they have a higher chance of being shared online than any other kind of video.

    Animated videos are a powerful way to promote your product and increase your sales. 

    They can help you showcase your product features, benefits, and value proposition in a fun and engaging way. 

    But how do you create an animated video that captures your product’s essence and appeals to your customers? 

    If you go for a traditional way of creating an animated video, it will take time and cost you a lot of money.

    Instead, there is a time-saving and cost-effective way to create such videos. No need to look further, the solution is simple, you can use an AI video creation tool like Steve.AI

    Steve.AI is a text-to-video creation tool that can create high-quality animated videos for any product or niche. 

    Here are the steps to create an animated video with Steve.AI:

    Step 1: Log in to Steve.AI and choose ‘Text to animation.’

    Create Cartoon or Animation Video

    Step 2: Choose the category for the video, and then you can write your own script for the video or use an AI-generated script provided by Steve.AI, whichever you prefer. Here, I chose an AI script for ‘Health’ as the category and ‘Nutritionist/Dietician Ad’ as the title.

    Cartoon Video Scripting

    Step 3: Choose your video and design style. You can customize your video’s theme, music, voice-over, character, and other elements to match your brand identity, whether it’s educational, business-oriented, or tech-focused.

    Cartoon Video Making Templates

    Step 4: Preview your video and make any changes you want. You can edit the text, cartoons, characters, music, and transitions. You can add your product details, company logo, and product description in this step.

    Cartoon or Animation Video
    Cartoon Characters

    Step 5: Download your video, and once done, be sure to promote it across social media and other online platforms. You can also embed your video on your website and landing pages.

    Voila, you have created an amazing nutritionist product video in minutes using Steve.AI. Like this, you can create animated cartoon videos in many different categories.What are you waiting for? Go to Steve.AI and create your own animated video.

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    How to Capture More Audience Attention Using an AI Explainer Video Maker https://www.steve.ai/blog/how-to-capture-audience-attention-using-ai-explainer-video-maker/ https://www.steve.ai/blog/how-to-capture-audience-attention-using-ai-explainer-video-maker/#respond Wed, 20 Sep 2023 20:10:36 +0000 https://www.steve.ai/blog/?p=33480 Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time.

    There are numerous explainer videos that blend into the digital landscape on a daily basis. But how many videos capture your attention? 

    An explainer video that is mundane and doesn’t captivate your audience is like a missed opportunity to make a lasting impression.

    Explainer videos are short, engaging, and informative videos that explain a product, service, or idea in a simple and clear way. 

    They can help you capture more audience attention, increase conversions, and boost your brand awareness.

    Explainer videos can be used for various purposes, like creating product launches, service promotions, education content, brand awareness, and many more.

    But how do you create an explainer video that stands out from the crowd? 

    You can create a professional video through a video production firm, but that would be expensive and time-consuming. 

    Or you could use the power of AI to create a stunning explainer video in minutes.

    An AI explainer video maker tool like Steve.AI will do the magic for you.

    Steve.AI is one of the best explainer video makers in the market.

    All you need is a script, and in a few clicks, you will have a stunning explainer video in your hands.

    Here’s how you can create an explainer video using Steve.AI:

    Step 1: Sign up on Steve.AI, go to text/animation to video, and choose the animation/live type.

    Animated Explainer Video

    Step 2: Click on “Create Video” and choose “Explainer Video” as your video type.

    make an explainer video

    Step 3: Enter your own script or use an AI-generated script provided by Steve.AI, whichever suits you. Here, I used an AI-generated script for advertising ‘home interiors’

    Explainer Video Scripting

    Step 4: Click on “Next” and choose your video style and preferences. You can choose the theme, music, voice-over, change character, and play with other options for your video to match your brand.

    Explainer Video Making Templates

    Step 5: Preview your video and make any changes you want. You can edit the color, layout, screen time, and transitions here.

    Create an Explainer Video

    Step 6: You can add a title to the video,  download your video, and share it on social media platforms to show your explainer video to your audience created using AI.

    Explainer Video Maker

    That’s it! You have just created an amazing explainer video with Steve.AI in minutes. 

    You can use your explainer video to showcase your product or service, educate your audience, or tell a story. 

    You can also create multiple versions of your video for different platforms and audiences.

    With Steve.AI, you can save time, money, and effort while creating professional-looking explainer videos that capture more audience attention. Try Steve.AI’s explainer video today and see the difference for yourself.

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    How to use AI Corporate Video to Educate and Inform your Customers  https://www.steve.ai/blog/how-to-use-ai-corporate-video-educate-inform-your-customers/ https://www.steve.ai/blog/how-to-use-ai-corporate-video-educate-inform-your-customers/#respond Sat, 16 Sep 2023 09:47:41 +0000 https://www.steve.ai/blog/?p=33468 Bhuvanesh is a content writer who specializes in creating engaging and informative content technology and AI niche. He has a passion for writing and a flair for storytelling. He is always eager to learn new skills and explore new topics. You can find him playing badminton and travelling to new places in his free time.

    Corporate videos are the superhero capes of the business world! 

    They educate, inform, and dazzle customers about your products, services, and brand. They can help you showcase your value proposition, demonstrate your expertise, and build trust with your audience. 

    But let’s face it, creating a captivating corporate video can be a challenge, especially if you want to keep it updated with the latest information about your company, products, services, and brand. 

    That’s where AI steps in as the ultimate advantage compared to traditional tools.

    You don’t want to spend hours or days editing and revising your video every time something changes. That’s why you need an AI video creation tool that can help you create stunning videos in minutes using the power of AI.

    While regular video creation tools can be limiting and time-consuming, AI tools like Steve.AI offer a transformative edge.

    As much as 91% of consumers want to see more online video content from brands, and AI is the key to meeting that demand.

    Fear not, for we have some valuable tips to share that can educate you, whether you’re an entrepreneur, product manager, HR specialist, communications expert, content creator, or anyone responsible for crafting corporate videos. Plus, we’ll introduce you to Steve.AI, an AI tool that can effortlessly create amazing videos in minutes.

    5 Tips to Create Top-Notch Corporate Videos That Educate Your Customers

    If you want to step up your corporate video quality that help your customers get what they want, then you’ve gotta play by the rulebook. Take heed of these valuable tips.

    Understand your audience: Prior to video creation, grasp your target audience’s pain points, goals, and how your product or service addresses their needs, enabling a resonant and compelling message.

    Set clear objectives: Define the purpose of your video, whether it’s educating, informing about updates, or motivating action, aiding in content focus and result measurement.

    Opt for a suitable format: Select an appropriate format like animation for explaining concepts, demo for showcasing features, or documentary for sharing company culture, aligning with your objective and audience.

    Develop a concise script: Craft a script outlining key points, tone, style, and call-to-action that matches your video’s length and format, ensuring clarity, engagement, and persuasion.

    Enhance with visuals: Elevate your video’s appeal and memorability with relevant, consistent, high-quality visuals such as images, graphics, animations, and text that complement the script.

    Steps to Create Corporate Videos in Minutes

    AI has the answer. 

    We have Steve.AI, an AI tool that transforms your video script into a stunning video in minutes. You only need to check the result and make some adjustments to add your brand information. And that’s not all. 

    Making corporate videos with Steve is easy & effective, and it can differentiate you from the crowd. Not only can you create amazing videos in a flash, but you can also customize them and add your brand value to the videos.

    Steve.AI is like a magical unicorn of AI video creation tools, making captivating corporate videos from your text faster than you can say ‘lights, camera, AI-tion!

    To create a video with Steve.AI, all you need to do is follow the below steps:

    Step 1: Sign up for free and select the Live or Animated video type.

    Corporate Video Maker

    Step 2: Choose the category for your corporate video and the title of your video.

    Types of Corporate Video

    Step 3: Select a script from the sample script library or type in your own script for your corporate video, like, “5 Start-up lessons that will help you win”, “We are hiring for you”, “Join our workspace on digital marketing” or much more depending on your needs.

    Corporate Video Making Script

    Step 4: Let the AI pick the most relevant assets for your video and choose your design style.

    Corporate Video Making templates

    Step 5: Edit your video by swapping the images/videos, adding voice-over, music, text, etc. Add your company’s branding elements. You can add your logo, colors, fonts, and other elements that reflect your brand identity and make your video more professional and trustworthy. 

    Corporate Video Maker

    Step 6: Highlight your company’s branding in your video. You can also choose the format and quality of your video, and download it. You can then share your video on your website, social media, email, or any other platform that reaches your target audience.

    It’s that simple!

    So what are you waiting for? Sign up for Steve.AI today and start creating amazing corporate videos that educate your customers!

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